New McDonald’s Film by Leo Burnett Taiwan Encourages People to Do What They Love Doing

New McDonald’s Film by Leo Burnett Taiwan Encourages People to Do What They Love Doing

 A new McDonald’s branding commercial from Leo Burnett Taiwan features the world champion of women’s badminton Tai Tzu Ying, who once nearly gave up playing the sport. Ying’s image within the badminton community is young and explosive. Her standard is untouchable and over the past two years she has continued to peak. However, in […]

#OneLess and Mayor of London Unveil New Drinking Water Fountains in a Bid to Fight Ocean Plastic Pollution

#OneLess and Mayor of London Unveil New Drinking Water Fountains in a Bid to Fight Ocean Plastic Pollution

The Mayor of London, the #OneLess campaign and MIW Water Cooler Experts announce the installation of three new public drinking water fountains; two in one of the country’s busiest train stations, Liverpool Street, and one in Heart of Valentines Park in Redbridge. These fountains will form part of a network of initially 20 fountains, which […]

LIFEWTR & CFDA Bring Newest Class of Emerging Fashion Designers Front & Center at New York Fashion Week

LIFEWTR & CFDA Bring Newest Class of Emerging Fashion Designers Front & Center at New York Fashion Week

LIFEWTR, a premium water brand committed to advancing and showcasing sources of creativity, and the Council of Fashion Designers of America (CFDA) announced that they will host the opening presentation of New York Fashion Week (NYFW) this September with a showcase featuring three of the newest designers breaking onto the fashion scene: Ji Won Choi, […]

Stella Artois Offers ‘Haute Pockets’ So Fashion Week Attendees Stash Their Phones During Shows

Stella Artois Offers ‘Haute Pockets’ So Fashion Week Attendees Stash Their Phones During Shows

 New York Fashion Week is just around the corner (Sept. 6), and Stella Artois wants people to pay attention to the designs, not their mobile devices, so it’s offering up ‘Les Haute Pockets’ for easy stashing. The Anheuser–Busch InBev owned beer brand is encouraging fashionistas to put down their phones and enjoy the runway […]

McDonald’s Wants to Know Your Nuggetiquette in New Campaign by Cossette

McDonald’s Wants to Know Your Nuggetiquette in New Campaign by Cossette

Canadians love McNuggets. I mean, really love McNuggets. They love eating them, talking about them and posting about them on social. So, McDonald’s Canada and Cossette launched Nuggetiquette: defined as one’s own set of “rules” for eating McNuggets. This campaign celebrates all of the unique ways people eat their Chicken McNuggets. #Nuggetiquette shows us there […]

Leerdammer to Launch Cheese Toastie Van in the UK

Leerdammer to Launch Cheese Toastie Van in the UK

Popping up at London’s Southbank Observation Point on the 24th of August (plus two secret London locations on the 25th and 26th) the UK’s favourite sliced cheese brand, Leerdammer, will be encouraging you to upgrade your lunch with mouth-watering cheese toasties and slices of Leerdammer. Being a nation obsessed with cheese, what better way to […]

Long-Awaited Budweiser Reserve Copper Lager Arrives on Shelves in the US

Long-Awaited Budweiser Reserve Copper Lager Arrives on Shelves in the US

 Budweiser and Jim Beam Bourbon officially unveil their highly anticipated collaborative brew Budweiser Reserve Copper Lager. The new beer celebrates two all-American brands that survived Prohibition and have thrived in their respective businesses for a collective 365 years. The third instalment in Budweiser’s Reserve Collection, Copper Lager, will be available nationwide through the holiday […]

Tony Romo to Operate the Corona Hotline this American Football Season

Tony Romo to Operate the Corona Hotline this American Football Season

How would you like to get gameday predictions and reflections from former star quarterback and current football analyst Tony Romo this football season? With the Corona Hotline, he’s just one call away. Beginning August 21, the hotline from Corona Extra kicks off with a national campaign in the US that includes TV advertising, retail programming […]

Posterscope and Vizeum Bring Glenfiddich’s Experimental Series to Life in Melbourne and Sydney

Posterscope and Vizeum Bring Glenfiddich’s Experimental Series to Life in Melbourne and Sydney

Posterscope, Dentsu Aegis’ specialist out-of-home agency, has collaborated with Vizeum and JCDecaux to bring snow, infinity mirrors and beer-filled street furniture panels to the streets of Sydney and Melbourne, for the Experimental Series of whisky from Glenfiddich. The Experimental Series from Glenfiddich is a range of ground-breaking single malt whisky. The range features three experiments – […]