Beta3. Mornflake’s drive for better dietary health.

Beta3. Mornflake’s drive for better dietary health.

Family (and friends) continue to work in partnership with Mornflake to revitalize its portfolio, the latest being the company’s exciting new approach to a range of oat bran based products. A serious challenge to national wellbeing Despite the ever-growing fitness industry and raft of media focussed on good food and diet, heart and gut health […]

BORN UGLY AND CARLSBERG GROUP UNVEIL SOMERSBY’S GLOBAL VISUAL IDENTITY REFRESH

BORN UGLY AND CARLSBERG GROUP UNVEIL SOMERSBY’S GLOBAL VISUAL IDENTITY REFRESH

Creative change agency Born Ugly today unveils its latest collaboration with Carlsberg group, delivering a global visual identity refresh of the Somersby brand. The refresh of Somersby aims to deliver greater brand standout in a noisy marketplace, as well as help people navigate the Somersby’s portfolio, and support brand consistency across Somersby’s major markets. The refresh has […]

Nomadic Powers into Protein

Nomadic Powers into Protein

‘Power Pots’ launched in two indulgent flavours, each containing 20g protein Nomadic has launched ‘Power Pots’, its latest foray into protein-rich products and the company’s fourth launch of 2024. The duo of flavours – Chocolate Brownie and Smooth Caramel – feature a combination of vanilla yogurt with granola, plus chocolate brownie or caramel pieces. Each […]

SIG expands its SIG Neo filling machine portfolio with the global launch of SIG Neo Slimline 15 Aseptic during Gulfood Manufacturing

SIG expands its SIG Neo filling machine portfolio with the global launch of SIG Neo Slimline 15 Aseptic during Gulfood Manufacturing

Groundbreaking industry news: Catering to the industry’s need for fast growth and flexible production SIG, a leading packaging solutions provider, is announcing the expansion of its SIG Neo filling machine portfolio, featuring the world’s fastest and most flexible aseptic carton filling machine for multi-serve formats. Now, with the debut presentation of SIG Neo Slimline 15 […]

Denomination unveils “Mullet” – an entry ticket to the party

Denomination unveils “Mullet” – an entry ticket to the party

In a bold move that challenges the prevailing trend towards low and no-alcohol offerings, Denomination, a global leader in drinks branding, has collaborated with Fourth Wave to launch a new wine range that is anything but conventional. Dubbed “Mullet”, this hard wine caters to a daring palate, offering a robust, fruity flavour with a high […]

SIG announces APR-recognized recycle-ready bag-in-box package for beverages featuring SIG Terra RecShield D laminate

SIG announces APR-recognized recycle-ready bag-in-box package for beverages featuring SIG Terra RecShield D laminate

SIG announced today that they have been formally recognized by the Association of Plastic Recyclers (APR) for meeting the highest criteria for recyclability according to the APR Design® Guide for Plastics Recyclability for the SIG Terra RecShield D bag-in-box package for beverages such as post-mix syrup. Recycling has been a hot topic for many years […]

Let’s get rrrrrready to crumble!

Let’s get rrrrrready to crumble!

Müller Corner celebrates the return of its classic 90s Originals in multi-million pound nostalgic campaign Müller and VCCP wreck the mic (psyche!) with new PJ & Duncan inspired campaign dripping with 90s nostalgia Müller Corner gets ready to rumble dairy aisles across the UK as it brings back two of the nation’s much-loved retro flavours, Apple Crumble […]

“Togetherness is just a box away”: Barilla united commuters and hearts on World Pasta Day

“Togetherness is just a box away”: Barilla united commuters and hearts on World Pasta Day

Barilla, LePub, OMD and MSL embarked on the mission “Togetherness Ticket”, a campaign that aimed to encourage a connection over a meal this World Pasta Day, through an exciting activation in collaboration with the New York City subway. For World Pasta Day, Barilla set the stage for an extraordinary celebration in the bustling heart of […]