Häagen-Dazs marks its first foray into fashion with ‘The House of Häagen-Dazs’ during Berlin Fashion Week in an initiative by creative agency Space. ‘The House of Häagen-Dazs 48 Hour Collection’ will run over the two days of InStyle Lounge (4-5 July) during fashion week and will see the brand challenge young fashion designers to use […]
Ballineen Fine Foods Ltd, which has been producing high quality Irish pork and beef products for the retail and food-service sectors for 25 years, has secured a listing for its Chip Shop Style Irish Sausages in Crispy Batter in over 300 Asda stores. The deal will further extend the product’s reach in the UK, which […]
A new, lighthearted video for Robinsons starring Tim Henman pokes fun at the former tennis player’s achievements at Wimbledon to promote the soft drink brand’s new personalised, reusable bottles. The video from Red Consultancy focuses on confusion over whether the grass bank area on the Championships site should be known as Murray Mound (after […]
A cheeky new digital campaign for Organic Valley is making sure you know about ghee, replacing the oils and butters online culinary influencers use with its new signature ghee – or clarified butter. Advertising agency Humanaut is launching the digital campaign to introduce Organic Valley’s Ghee. Because clarified butter is lactose-free, high in fat and […]
Bulmers has teamed up with Channel 4 and comedian Jessica Knappett for its first TV campaign in four years, launching on Friday 29th June 2018. The Herefordshire-made cider, famous for the variety of British apples that go into every bottle, is celebrating the very best of British culture – embracing the diversity of people, […]
A group of industry veterans has joined forces with Dan Einzig, founder and CEO of Mystery, the award- winning hospitality concept creation agency, to create Chiktopia, a new ‘fast-food 2.0’ business. Investors who form the advisory board for Chiktopia Limited include Ashton Crosby, formerly Investment Director of True Capital and NED, City Pantry; James Hacon, […]
Restaurant chain PizzaExpress is looking to tap into consumer excitement around the World Cup with an AR game enabling customers to play a virtual game of football while sat at their table. The ‘Doughball‘ game, which is included as an update in the brand’s existing app, uses PizzaExpress’ iconic dough balls, and allows players to place […]
Award-winning Donald Russell appointed Conran Design Group to create its new visual identity. Launching, Britain’s leading mail-order and online butcher, needed a new visual identity and brand refresh to attract new customers online. The challenge was to create a brand experience that would appeal to consumers who care passionately about the provenance of their food […]
Akashi-Tai, a range of five artisan sakes, launches its new identity and packaging design. The new award-winning design conveys the genuine artisan nature of Akashi-Tai, which is brewed in small batches using traditional methods, and positions the brand as an authentic premium player on the global stage. Cowan London won Best Packaging Design for Akashi-Tai […]
The Surrey Copper Distillery has launched their first product, Copperfield London Dry Gin, with brand identity and packaging developed by Nude Brand Creation. The new distillery was recently established by industry renowned former Chief Brewer at SABMiller PLC, Professor Katherine Smart, and her husband, Dr Chris Smart, former Head of Brewing Services for food and […]