Independent creative collective Who Wot Why today unveils a new brand platform and integrated campaign for Ella’s Kitchen, the UK’s #1 baby food brand. “Tastebuddies for life” embodies Ella’s founding mission, to help little ones fall in love with good food, and champions fruit and veg in that journey of food discovery. The platform repositions the brand […]
With a drop off in tea drinking across the UK, Tetley needed to find a way to reconnect with the nation. In fact, since 1974 the number of cups Brits drink has fallen from 23 per week to just 8. And Tetley in particular had lost a lot of love. Our research revealed that the […]
Halloween fans rejoice as horror film icons both old and new return to get their hands on a new Limited-Edition flavour! Ahead of this Halloween season, Fanta®, Universal Pictures and Blumhouse are delivering chills and thrills like never before with a global partnership which sees four horror icons come together for the first time in the […]
St Luke’s has created a maverick gang of three rapping woodland creatures to lift the nation’s mood in KP Nuts’ first TV campaign for more than three years. The nutty trio are here to remind us of the feel-good factor that a handful of delicious KP Nuts can bring, unleashing a sense of joy every time a […]
New Gordon’s Spritz Edition takes centre stage with ASMR style campaign created by electronic duo ROYA Gordon’s, the world’s No.1 international gin, is today unveiling its latest marketing campaign ‘Make It Pop’ across BVOD, SVOD, OOH and digital channels to support the launch of Gordon’s Spritz Edition – a new alcoholic drink made with Gin, elderflower, lime […]
Heineken Laos has launched a comprehensive brand and packaging refresh of Namkhong, the mainstream beer brand in Laos. Designed by Lonsdale Asia, the work aims to reposition the beer towards a younger, urban audience with a confident new look anchored in the Lao spirit of “sabai sabai”: comfortable, relaxed, and joyfully at ease. Historically more […]
Fastest-growing infusions brand builds on double-digit growth with popular flavour launch Clipper Teas , the ethical tea brand owned by Ecotone UK, is expanding its successful natural and organic infusions range with a fresh flavour combination. New on shelf for autumn, Clipper debuts Chamomile, Lemon and Honey in a 40-teabags pack. The blend features zingy lemon, […]
Rollagranola is entering the children’s breakfast market with Little Rollas, a range of wholesome and naturally sweetened granolas designed for young palates. The lineup (RSP: £4.99/350g) will debut in three flavours: Each serving provides 4g of protein from chickpea protein and is fortified with vitamin D to support healthy bones. The products are gluten and dairy-free, contain over 25% nuts and seeds, […]
Positive foodie rumblings emanating from Scotland state that The Big Cheese Making Kit has become the latest minimally processed hero to join The Scottish Bee Company and Nuisance Drinks under its proud, Natural Larder Collective umbrella. The Big Cheese Making Kit is the award-winning last word in immersive foodie gifting, which enables cheese lovers of […]
Intertype Studio were briefed by Olipop to partner with Paramount to launch a new flavour of soda, and create a SpongeBob edition to coincide with the release of the new SpongeBob Search For Squarepants movie, placing Olipop at the heart of this cultural moment and growing brand awareness with a huge new fan base. We […]