Adelie Foods joins forces with Booker to make URBAN eat the sandwich brand of choice in convenience Following a successful trial across 27 convenience stores, the sandwich brand URBAN eat is now being made available to all Booker franchise outlets. The new partnership will mean fresh, high-quality sandwiches can be delivered direct to stores across the […]
Having amassed US$11.6 million when it first opened in Germany, Stephen King’s It is now the most successful horror movie ever screened in the country. Burger King Germany has jumped on the It bandwagon, likening ‘Pennywise’ to another famous red-headed clown. In a comedic campaign conceptualised by agency Grabarz and Partner, Burger King’s ‘Never Trust A Clown’ shows the fast food chain hijacking […]
McDonald’s is releasing three 30-second TV spots in October to promote its returning ‘Great Tastes of the World’ campaign. Devised by Leo Burnett London, the ads look to drive excitement around the limited-time range of Stack burgers. “Sometimes, a taste is all you need,” conclude the three gently humorous spots, the first of which promotes […]
For the first time in Brazil, The Hershey Company presents a product line campaign on TV. The goal is to generate even more knowledge and excitement for Hershey’s Special Traditional Dark, Mint, Orange and Cranberry flavours – all with the difference of being the only brand in the 60% cocoa category – as well as […]
Burger King along with their media partner Vizeum and JCDecaux, are launching a new dynamic digital out of home (DOOH) campaign in London. The campaign went live in the first week of October and will run through to the 29th on 100 billboards, in proximity to 13 Burger King locations across London. Vizeum, JCDecaux, Posterscope, […]
July 1 is a busy day for residents of Quebec, Canada. It’s Moving Day, a yearly custom that has Quebecers packing up and setting off to their new homes. To celebrate the annual tradition, McDonald’s Canada enlisted creative studio Cossette to design a set of delightful print campaigns. The ads feature paint swatches stacked against each other to resemble three of […]
Brisbane-based creative agency Brother & Co has offered its services to The Good Beer Co., Australia’s social enterprise beer company, to help create and launch a new beer in support of marriage equality. Inspired by the ‘Love is Love’ mantra, the new ale, launched in Brisbane on October 5, is simply called Love². Founder of […]
Seed Fund winners Adam’s Raw Chocolate have been working with The Collaborators to launch a new brand of organic cold-pressed chocolate. “People’s diets can be massively improved by eating mineral rich raw foods like raw chocolate; we want to help people lead healthier lives,” said Mark Claydon, Co-Founder Adam’s Chocolate. Finely crafted and packed with […]
Guaraná Antarctica, the Brazilian soft drink brand, launched a new surfboard 80% manufactured from PET (Polyethylene Terephthalate) plastic. In 2012, the brand became the first soft drink manufacturer to produce the first 100% recycled PET bottle in the Brazillian market, and following its success, Guaraná Antarctica are now launching the second project in their continued […]
Pets at Home has signed up celebrity farmer, Jimmy Doherty, to front its new advertising campaign, which encourages dog owners to read the labels of their pet’s food in order to make an informed decision. ‘What’s in the recipe?’ sees the TV presenter recreating a cookery style show in a countryside kitchen to demonstrate the […]