The founder of Gr8nola, Erica Liu Williams, wanted to take her business to the next level and approached design house Deuce Studio, to rebrand her all natural granola product. She wanted to challenge the market and offer a tasty product packed full of healthy benefits that you could enjoy any time of the day, a 24/7 snack inspired by her […]
DesignLSM, are delighted to announce their recent collaboration with Michelin starred chefs Chris and Jeff Galvin on the launch of their second international restaurant venture. Located close to the highly acclaimed Demoiselle by Galvin, Galvin Dubai offers a refined and social fine dining destination. A dedicated restaurant & bar area, outdoor terrace and open kitchen […]
One of the UK’s leading bagel producer, New York Bakery Co, will unveil its biggest campaign since it was founded in the 1990’s as part of a significant £4m investment in the brand. Building on New York Bakery Co.’s iconic ‘Taste of New York’ positioning, the new multi-channel campaign has been specially designed to make […]
Branding agency & SMITH has designed the identity and packaging for Liberty London’s first British food range, which launched at the beginning of the month. The designs feature the work of 14 illustrators on over 50 products displayed in their own dedicated area on the ground floor of the store, the Liberty London mini British […]
Parker Williams, brand design experts, have created the packaging design for Rachel’s Organic first lactose free yogurt. Available in strawberry and natural, these products are the first lactose free yogurts to come from the Rachel’s Organic brand and will be on shelf in the UK from October. With one in five Britons claiming to suffer […]
Marmite, Unilever’s famous spread, has launched a new digital experience that analyses your emotions whilst you taste Marmite, to discover, in real-time, whether you are likely to be born a lover or a hater. The technology has been developed by digital creative agency AnalogFolk. Visit tasteface.marmite.co.uk on your mobile and try some Marmite. TasteFace and […]
Coffee lovers and whiskey fans can double their bliss with Black Twist – a new Hard Coffee created for the cross-over bar and coffeehouse culture. Coffee and whiskey are two categories growing in popularity among millennials, with cold-brew coffee one of the fastest growing innovations. A rich and complex combination of both these worlds, Black […]
Snack brand Tyrrells is embracing the preposterous for its first ever television ad campaign, a £2.5m promotion supported by video on demand, outdoor and social media. Taglined ‘It’s absurd what we do before Tyrrells gets to you’ the wacky push gives life to the idiosyncratic black and white figures which grace its packets of crisps by giving them a […]
Ever wonder what it would be like to have your own personal beer vendor following you around? Turns out it’s not as great as you might think. Bud Light explores the absurd idea in its first broadcast ad of the NFL season, from agency Wieden+Kennedy New York. “Vendor” opens on a guy telling his friend […]
Nestlé Purina has launched its hero content video for natural pet food product, Purina Beyond, using Yahoo7’s end-to-end content marketing solution, Storytellers. The video is the first creative fully conceptualised, produced and served by the solution. Aiming to educate Aussie pet owners on the importance of the nine recognisable key ingredients found in Purina Beyond, […]