Speight’s knows a thing or two about the Kiwi bloke, and if there’s one thing it can say about this remarkable kind of character, it’s that he’s there for his mates: to help build a deck, whack a shed together or simply have a cold beer and a barbie. So when a bloke asks who’ll […]
On January 29, 2015, PepsiCo launched the 2015 version of the Bring Happiness Home (BHH) program in Beijing, China. In collaboration with China Women’s Development Foundation (CWDF), the popular video-making and sharing app Meipai and many celebrities, PepsiCo is looking to mobilize the society into sharing their stories of family reunion during the Spring Festival […]
A design so distinctive that it could be recognized by touch alone and so unique that it could be identified when shattered on the ground. This was the brief for the creation of the Coca-Cola bottle which is 100 years young this year. To mark this milestone, The Coca-Cola Company is celebrating with a year-long […]
Alcohol giants Diageo and Thin Film Electronics ASA, a global leader in the development of printed electronics and smart systems, will look to completely change the role of a bottle in the consumer experience, with a prototype Johnnie Walker Blue Label “smart bottle” that will be unveiled at Mobile World Congress, taking place in Barcelona on […]
Tic Tac mints, known for its iconic shape and unique packaging, is launching Spearmint Mix Tic Tac mints, the first ever dual-pill offering of spearmint flavours in a single pack that puts an exciting twist on a beloved mint flavour. Back with its first new mint flavour since the introduction of Powermint Tic Tac mints […]
Following the success of the ‘Xtreme Pizza Delivery Service’ campaign last year, Nissan has once again joined forces with PIZZA-LA, Japan’s largest pizza chain, to re-launch the service, this time catering to winter sports fans. The ‘Xtreme Pizza Delivery Service’ ran for the first two weeks of February. Delivering to remote locations in the snowy […]
As the debate surrounding the potential dangers of sugar and how to tackle this issue continues to rage, new research from Mintel finds a significant 46% of Brits have taken at least one course of action to monitor or reduce their sugar intake in the last year. Indeed, last year in a research carried out […]
To show how its soda spreads happiness, Coca-Cola has unveiled its latest ad highlighting how the simple gesture of sharing its soft drink goes a long way in encouraging positivity. In the quirky spot, unfortunate things happen to various individuals, from a guitarist breaking a string to a man rescued from a burning house. Each […]
In a very edible celebration of the launch of Seattle’s Best Coffee in its outlets, KFC has developed a range of fully functioning coffee cups made from biscuit and temperature resistant chocolate. The ‘Scoff-ee Cup’ is made from biscuit, wrapped in sugar paper and lined with a layer of heat resistant white chocolate, which is […]
Specialist seafood brand Young’s Seafood has launched a new master brand to reaffirm its commitment to quality, leadership and innovation. The rebrand, which is the first in over a decade, was masterminded by Springetts Brand Design Consultants to compliment new packaging for Young’s products, set to be launched in-store later this month. The updated branding […]