Pure Helps Loddon Celebrate 10th Anniversary

Pure Helps Loddon Celebrate 10th Anniversary

Brand & packaging company Pure has designed celebratory packaging for real ale company Loddon, for a limited-edition ale created to mark the brewery’s 10th anniversary. With Pure’s design befitting the premium quality of the product and this important milestone in the company’s history. The commemorative bottle label and tube are presented in black and ingeniously […]

Flora Pro-Activ Ads Banned For Unjustified Claims

Flora Pro-Activ Ads Banned For Unjustified Claims

http://www.youtube.com/watch?v=x5NRcZhP6a8 Unilever has been banned from running two Flora ads that make unjustified claims about its Pro-Activ spread. The Advertising Standards Authority received two complaints about two ads by Adam & Eve/DDB, which feature two women who lowered their cholesterol levels with Flora Pro-Activ. The complainants questioned whether the ads’ claim that “no other food […]

Wagon Wheels Wheelies Rolls Out New Campaign With VCCP

Wagon Wheels Wheelies Rolls Out New Campaign With VCCP

Burton’s Biscuit Company is set to launch an out of home campaign to promote Wagon Wheels Wheelies. Created by VCCP, and bought by UM London, the campaign will launch on 21 October and is set to run until mid-November. The campaign is set to include six-sheet posters featuring Wagon Wheels Wheelies images with the strapline […]

New ‘Noir’ Tea Line Builds Bridge to Connect Coffee & Tea Drinkers

New ‘Noir’ Tea Line Builds Bridge to Connect Coffee & Tea Drinkers

Tea Forte, the global luxury tea company, announced the launch of their innovative line of Noir pan-roasted black teas. Carefully crafted using select leaves from the famed Jamguri tea garden in the Assam highlands in Northern India, Noir tea offers a robust concentrated character to delight even the coffee purist. “While tea is the second most consumed […]

Absolut Unveils Limited Edition Bottle That Pays Tribute To Chicago

Absolut Unveils Limited Edition Bottle That Pays Tribute To Chicago

Absolut has unveiled a new limited edition bottle which pays tribute to one of America’s most iconic cities—Chicago. Designed by Ross Bruggink and crowdsourced by the Threadless community, this bottle pays tribute to the city’s culinary culture, neoclassical architecture and its largest skyscraper. Ross commented: “The bottle represents all of the iconic elements of Chicago […]

Russian Restaurant That Only Hires Twins As Servers

Russian Restaurant That Only Hires Twins As Servers

http://www.youtube.com/watch?v=K6aY-RDWDFM#t=25 A Moscow restaurant owner is hiring only sets of twins in a novel bid to attract new customers. The Twin Stars diner employs identically-dressed siblings to serve its clients with food and drink, reports the BBC. Owner Alexei Khodorovsky said he wanted to find a way to attract diners in a competitive dining scene. […]

ColaLife Replaces Award-Winning Packaging

ColaLife Replaces Award-Winning Packaging

ColaLife, an organisation that delivers aid to developing countries using Coca-Cola’s distribution networks, is redesigning its packaging after it scooped a number of design awards this year. The original AidPod packs – also known as Kit Yamoyo – was designed by Pi Global as a wedge-shaped container that could carry anti-diarrhoea medicines and slot into […]

Inspired By Drinks Pioneer Kate Hudnott, Taxi Studio Create Hudnotts

Inspired By Drinks Pioneer Kate Hudnott, Taxi Studio Create Hudnotts

Inspired by the work of Devon-based drinks pioneer Kate Hudnott, Taxi Studio has recently collaborated with her to create Hudnotts – a wickedly exciting range of flavoured spirits. “This project was overflowing with craftsmanship and creative potential from the start,” says Creative Director Ryan Wills, “We immediately identified Kate as an ‘Alcoholic Alchemist’ and came […]