The Macallan ‘M’ Achieves a New World Record Price in Hong Kong

The Macallan ‘M’ Achieves a New World Record Price in Hong Kong

Saturday night saw the sale of a stunning rare 6 liter “Imperiale” version of the highly sought after Macallan M – the world’s most sophisticated single malt whisky, contained within a beautifully designed and meticulously crafted crystal decanter, for US $628,000 at Sotheby’s in Hong Kong. M represents a masterpiece created from the collaboration between […]

Proximo Introduces TINCUP American Whisky

Proximo Introduces TINCUP American Whisky

Proximo recently announced the launch of TINCUP American Whisky. Created by distilling legend Jess Graber, founder of Stranahan’s Colorado Whiskey, TINCUP is made from a unique blend of corn, rye and malt. Aged in new charred American white oak barrels, it is bottled at 84 proof in Colorado using pure Rocky Mountain water. On the […]

Coca-Cola Light Reintroduced In Brazil With A New Packaging Design

Coca-Cola Light Reintroduced In Brazil With A New Packaging Design

After taking it out of the market six years ago, Coca-Cola recently decided to reintroduce its low-sugar “Coca-Cola Light” in Brazil with a new eye-catching packaging design. Design studio Oz Estratégia + Design was commissioned to create the new branding, which is built around the concept of asking consumers, “Do you like it or love […]

Gary Lineker Accosted in Walkers Giveaway Ad

Gary Lineker Accosted in Walkers Giveaway Ad

http://www.youtube.com/watch?v=202Xm4NudkY Walkers launched its biggest ever giveaway of £1million as it brought back its hugely successful Do Us A Flavour campaign. The ad, which accompanies the campaign first aired on 17th January, saw Gary Lineker accosted by excited members of the public, eager to enter their flavour suggestions. Walkers is challenging everyone to suggest a […]

Pastry Smart Introduces New Brand Jack Crisps

Pastry Smart Introduces New Brand Jack Crisps

Pastry Smart, announced the debut of Jack Crisps, an all-natural cracker cheese crisp, a unique flavor twist on a classic favorite taste.  Pastry Smart, a leading organic and humane food manufacturer, will exhibit at the Specialty Food Association‘s (SFA’s) 39th Annual Winter Fancy Food Show, held January 19-21, 2014 in San Francisco. “Our focus is […]

Pepsi Gives Selected Guests of Theatres the Chance to ‘Sip Like a Star’

Pepsi Gives Selected Guests of Theatres the Chance to ‘Sip Like a Star’

As an official sponsor of the 2014 Academy Awards, Pepsi announced it is giving guests of selected Regal Hollywood Theatres the exclusive chance to “Sip Like a Star” and be part of Hollywood’s biggest night. Running from Friday, Jan. 17 through Friday, Feb. 14, moviegoers can purchase any Pepsi fountain beverage, including Diet Pepsi, Mountain […]