Dunkin’ Brands Strike Global Marketing Partnership with Liverpool FC

Dunkin’ Brands Strike Global Marketing Partnership with Liverpool FC

Dunkin’ Brands Group, the parent company of Dunkin’ Donuts and Baskin-Robbins, announced a multi-year marketing partnership with Liverpool Football Club (FC), one of the world’s most historic and famous football clubs, to support global expansion of the Dunkin’ Donuts and Baskin-Robbins brands. Under the agreement, Dunkin’ Donuts will become the official coffee, tea and bakery […]

Domino’s Signs Multi-Year Beverage Supplier Agreement with Coca-Cola

Domino’s Signs Multi-Year Beverage Supplier Agreement with Coca-Cola

The world leader in pizza delivery and the world’s largest beverage company will continue their long-term relationship, as Domino’s Pizza has finalized a new multi-year contract with The Coca-Cola Company. “The Coca-Cola Company is an iconic, industry-leading global organization – not to mention, a terrific fit for our franchisees, team members and, most importantly, our […]

The World’s First Kit Kat Store Opens In Tokyo

The World’s First Kit Kat Store Opens In Tokyo

Most of us are familiar with Kit Kat’s crispy, creamy chocolate wafers which, thanks to the ingenuity of Japanese taste engineers, come in myriad flavors like orange, strawberry, and green tea. Now the Nestlé owned brand’s fans have even more reason to indulge in their love of the delicious bars at the world’s first Kit […]

Pepsi Unites 19 of the World’s Best Football Players for New Campaign

Pepsi Unites 19 of the World’s Best Football Players for New Campaign

Pepsi unveiled details of their superstar 2014 football squad, bringing together an unprecedented wealth of international talent to create one of the most jam packed, multi-talented and iconic lineups ever. 19 of the world’s greatest players, spanning five continents and nearly 20 countries, are uniting with Pepsi to inspire fans the world over to “Live […]

Anheuser-Busch Announces Super Bowl XLVIII Ad Lineup

Anheuser-Busch Announces Super Bowl XLVIII Ad Lineup

Anheuser-Busch announced it will debut five new ads during the Super Bowl XLVIII broadcast on FOX on Sunday, Feb. 2. Iconic brands, Bud Light and Budweiser will represent Anheuser-Busch in 3.5 minutes of creative. “The Super Bowl is the biggest moment in sports and advertising,” said Paul Chibe, vice president, U.S. marketing. “With the largest […]

Shoney’s Set for Historic Unveil of its New Prototype Restaurant

Shoney’s Set for Historic Unveil of its New Prototype Restaurant

Shoney’s Chairman and CEO David Davoudpour always sees a bright future for Shoney’s. He calls it a return to “Glory Days.” On January 16, at Sugarloaf Mills in Lawrenceville, Georgia, the rest of the world will get a glimpse of his vision for the future. The All-American iconic brand will celebrate the grand opening of […]

Coca-Cola Unveils Special Edition Mini-Bottles For The 2014 World Cup

Coca-Cola Unveils Special Edition Mini-Bottles For The 2014 World Cup

http://www.youtube.com/watch?v=LcZVVOqUVxs Coca-Cola will unveil 18 special edition mini-bottles in Brazil on Wednesday to commemorate the country’s hosting of the 2014 FIFA World Cup in June. The bottles, which do not contain soda, feature designs inspired by the flags of previous host countries like Argentina and Japan, and future hosts including Brazil, Russia, and Qatar. They […]

Nestlé UK Launches Reminiscence Pack

Nestlé UK Launches Reminiscence Pack

Nestlé UK & Ireland has created a “reminiscence pack” featuring wrappers and packaging from its confectionery archive to help trigger happy recollections among those with dementia or memory problems. The project was sparked by a flurry of queries from care groups convinced that seeing such packaging may help revive positive recollections from the long-term memory. […]