On the heels of its current “Bursting with Life” ad campaign, Del Monte continues to bring to life its brand positioning by reestablishing the role of its packaged fruits, vegetables, and tomatoes in contributing to a healthy lifestyle. For the first time in more than 25 years, Del Monte Brand has updated its packaging and […]
To celebrate the upcoming launch of Android’s latest operating system ‘Kit Kat’, the chocolate company—together with ad agency JWT Amsterdam—launched a campaign, in which they gave away free Nexus 7 tablets to people—for simply taking a break. In the campaign, titled ‘KITKAT – Have a seat’, they installed special outdoor ads at various locations in […]
http://www.youtube.com/watch?v=s8lbi67t6DM New from Nestle Toll House is a spot sure to melt the hearts of audiences everywhere. The spot, edited by Cut+Run’s Gary Knight for agency JWT and Hungry Man director Robert Nylund, is a smile-inducing anthem that calls for people everywhere to “bake the world a better place.” Wonderful moments, from slightly uncomfortable to […]
Tui Brewery, Saatchi & Saatchi NZ and five keen lads have teamed up and brewed a special surprise for a good mate – by plumbing his whole house with icy cold Tui beer. It took months of planning, a team of the brewery’s best beer technicians, an up-for-it plumber, 14 cameras, a heap of kept […]
Martini, the leading Italian sparkling wine, celebrated its 150th Anniversary in spectacular fashion on the shores of Lake Como. The gala to celebrate 150 years of Martini, the ultimate symbol of Italian style and passion, was filled with magical Martini moments from the past, the present and the future all set against the stunning backdrop of the […]
Skol has just launched its new film “Skol Pro,” aimed at Skol-loving fisherman, skaters, basketball players, holidaymakers and clubbers, who each have their own unique way of enjoying their Skol. Created by F/Nazca Saatchi & Saatchi, the production shows little tricks of the beer professionals including; how to turn a sofa into a beer cooler, […]
After Louise Caola’s friends enjoyed one of her creative cakes—which looked like sausage and potato mash—the 23-year-old resident of London started creating more confections that look like savory meals. After posting these tasty confections on Instagram and Twitter, Caola was flooded with orders and decided to quit her job in advertising to make these unusual […]
23-year-old superstar Taylor Swift recently signed a deal with Diet Coke for a series of branding initiative, including a television spot. Now, the brand launches a limited-edition Diet Coke can featuring the signature of Ms. Swift, with a handwritten quote adorning it — “If you’re lucky enough to be different, don’t ever change.” The can […]
Truman’s, one of the greatest names in British brewing, makes its comeback this September with the opening of its new London brewery after a 24 year absence. Part of East London’s history for 350 years, an investment of £1million has seen the company re-establish its roots in Hackney Wick, just a stroll down the Roman […]
The Co-operative is launching a new advertising campaign by Leo Burnett to promote its new and improved range of fresh ready meals and pizzas. The new ready meal and pizza ranges include great quality ingredients and British meat and poultry wherever possible, so customers can enjoy restaurant-quality meals at a fraction of the cost, or […]