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Home»Archives»Marketing (Page 217)

DDB Prague’s Photography Project Tells Stories of Everyday Life and Coffee for McDonald’s

By Newsroom on January 12, 2018  

DDB Prague’s Photography Project Tells Stories of Everyday Life and Coffee for McDonald’s

 Coffee plays a strong role as a unifying element in people’s lives. We go…

Tiger Beer’s Reunion Project aims to bring Singaporeans home for Chinese New Year

By Newsroom on January 12, 2018  

Tiger Beer’s Reunion Project aims to bring Singaporeans home for Chinese New Year

Tiger Beer has recently launched its Chinese New Year campaign titled ‘The Reunion Project’, with…

Diet Coke Launches into 2018 with Full Brand Re-stage in North America

By Newsroom on January 11, 2018  

Diet Coke Launches into 2018 with Full Brand Re-stage in North America

After 35 years, America’s No. 1-selling zero-calorie beverage brand is entering a new era. With…

Campbell’s Soup Targets Hong Kong Market with Soup Truck

By Newsroom on January 11, 2018  

Campbell’s Soup Targets Hong Kong Market with Soup Truck

Campbell’s Soup has rolled out a soup truck during Hong Kong’s cold spell to raise…

isobel’s Jamie Williams Highlights Seven Beer Trends to Prepare for in 2018

By Newsroom on January 10, 2018  

isobel’s Jamie Williams Highlights Seven Beer Trends to Prepare for in 2018

The UK’s beer market has transformed in recent years. Even though consumption is down, we…

Campari America Taps Thinfilm’s NFC Mobile Marketing Solution to Drive eCommerce

By Newsroom on January 10, 2018  

Campari America Taps Thinfilm’s NFC Mobile Marketing Solution to Drive eCommerce

Refrigerator magnets will never be the same. One touch and you can have Wild Turkey…

Coca-Cola Australia Launches New ‘Coke’s Epic Summer’ Creative Campaign

By Newsroom on January 9, 2018  

Coca-Cola Australia Launches New ‘Coke’s Epic Summer’ Creative Campaign

 Coca-Cola Australia has announced the launch of its newest campaign – ‘Coke’s Epic Summer’.…

Unilever Under Fire Over Gaytime Ice Cream in Indonesia

By Newsroom on January 9, 2018  

Unilever Under Fire Over Gaytime Ice Cream in Indonesia

Unilever has sought to put out a social-media fire in Indonesia over its Golden Gaytime…

Molson Coors Acquires British Cider Brand Aspall

By Newsroom on January 9, 2018  

Molson Coors Acquires British Cider Brand Aspall

Molson Coors Brewing Company announced the expansion of its cider portfolio through the acquisition of…

Innocent Drinks Experiments with Programmatic OOH Buying to Promote Super Juice Range

By Newsroom on January 8, 2018  

Innocent Drinks Experiments with Programmatic OOH Buying to Promote Super Juice Range

Innocent Drinks is trialing a fresh digital out-of-home (DOOH) programmatic buying method that will allow…

Change4Life Aims to Get Children Eating Healthy Snacks in New £4.5m Campaign

By Newsroom on January 8, 2018  

Change4Life Aims to Get Children Eating Healthy Snacks in New £4.5m Campaign

 Public Health England (PHE) is helping parents take control of their children’s snacking by…

KFC Takes a Page Out of Donald Trump’s Playbook in Parody Tweet About McDonald’s

By Newsroom on January 5, 2018  

KFC Takes a Page Out of Donald Trump’s Playbook in Parody Tweet About McDonald’s

KFC is using President Donald Trump’s now infamous “Nuclear Button” tweet to rag on fast-food…

Hovis Appoints Pablo as Lead Creative Agency

By Newsroom on January 5, 2018  

Hovis Appoints Pablo as Lead Creative Agency

Hovis Ltd, the iconic 130-year-old well-loved British brand, has appointed Pablo as their lead creative agency.…

Scots ‘Panic Buy’ Irn-Bru Ahead of Recipe Change in January 2018

By Newsroom on January 4, 2018  

Scots ‘Panic Buy’ Irn-Bru Ahead of Recipe Change in January 2018

The secret recipe of Scotland’s most popular soft drink, Irn-Bru, will be significantly changed over…

Cadbury Launches Hidden White Chocolate Creme Eggs with Cash Prizes

By Newsroom on January 4, 2018  

Cadbury Launches Hidden White Chocolate Creme Eggs with Cash Prizes

Cadbury is releasing a limited number of Creme Eggs made with white chocolate and offering…

Johnnie Walker Celebrates the Chinese New Year with Limited Edition Year of the Dog Blue Label Bottle

By Newsroom on January 3, 2018  

Johnnie Walker Celebrates the Chinese New Year with Limited Edition Year of the Dog Blue Label Bottle

Diageo has revealed the latest Chinese New Year design from Johnnie Walker Blue Label with…

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