Fresh off launching their holiday campaign in the UK and introducing their own vintage-inspired fashion line, Coca-Cola has now decided to combine the two ideas together and unveiled a microsite that lets you generate your own ugly Christmas sweater—as a final touch to complete the year-end holidays.
Made with the help of New York based agency Droga5, the ‘Coke Zero Sweater Generator’ lets users mix and match colours, graphics and patterns to make their very own embarrassing winter wear.
Users can choose from various festive themed designs such as the Christmas trees and Santa’s head, to reindeer, sleighs and turkey.
The 100 most-voted-for sweaters will be actually handcrafted by Coca-Cola and sent to their creators—just in time for Christmas.
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