This summer, Nature Valley, one of the UK’s most popular snacking bars is back on TV screens with a brand new commercial, aimed to drive awareness and sales of its popular Crunchy bars and new Protein bars.
On air through to September, the advert features delicious shots of smooth honey and crunchy oats, all designed to reinforce the brand’s credentials in delivering great tasting products. The 20 second TV clip also includes an end frame of the recently launched Nature Valley Protein bar range.
Paul White, Nature Valley Marketing Manager, comments: “We’ve launched some great NPD so far this year. Our Protein bars in particular are flying off retailers’ shelves, so we really wanted to make some noise around our most popular ranges, whilst highlighting the great ingredients that go into every Nature Valley bar.”