Absolut Goes Red, White & Blue to Celebrate the Summer with New Limited Edition Absolut America Bottle

Absolut Goes Red, White & Blue to Celebrate the Summer with New Limited Edition Absolut America Bottle

Absolut unveils the summer’s best-dressed party favour – the limited edition Absolut America bottle. Perfectly suited for any backyard barbecue or firework festival, Absolut America is bringing people together to celebrate, and support, America the beautiful – with the help of a national community improvement nonprofit organisation, Keep America Beautiful. Painted in red, white and blue, […]

Absolut and VICE Encourage Aussies to Express Uniqueness on the Dance-Floor in New Initiative

Absolut and VICE Encourage Aussies to Express Uniqueness on the Dance-Floor in New Initiative

 Premium vodka brand Absolut, media agency Blue449, and global youth media company VICE have collaborated on an ambitious new initiative, empowering young Australians to express their uniqueness on the dance-floor. Conceived to support the launch of Absolut’s overarching ‘Create A Better Tomorrow’ campaign, Dance-Floor Equality will be brought to life through co-branded content featuring […]

Sunu Creates African Superhero Themed Follow-up to Absolut’s One Source Campaign

Sunu Creates African Superhero Themed Follow-up to Absolut’s One Source Campaign

 Egg Films’ Sunu directed Africa On Fire, NativeVML’s follow-up to the Cannes Gold-winning Absolut One Source campaign. Shot in Ghana, the four-minute film portrays creative revolutionaries as the superheroes they are – with their art form as their superpower. South African rappers Khuli Chana and Sho Madjozi star as The Dragon and The Rain […]

Absolut Team with Cult to Launch “A Night for Change” Campaign

Absolut Team with Cult to Launch “A Night for Change” Campaign

Absolut, Crane.tv and Cult, unveil an inspiring new project, ‘A Night for Change’ which aims to celebrate global unity through a single night of international artistic expression. In ‘A Night for Change’, Absolut, Cult and Crane.tv brought together seven artists in seven countries around the world, uniting them for a common cause of positive action. […]

BBH London Celebrates History and The Creative Arts for Absolut Vodka

BBH London Celebrates History and The Creative Arts for Absolut Vodka

Absolut launched ‘Create A Better Tomorrow, Tonight’, a new global campaign celebrating some of history’s most creative moments. The platform will continue to celebrate the brand’s commitment to the creative arts and follows their previous film Equal Love and #KissWithPride campaign. Absolut has always been a longstanding champion of creativity and since the late 80s […]

Absolut Infuses New Social Electricity into Holiday Season with Return of Limited Edition Absolut Electrik Bottle

Absolut Infuses New Social Electricity into Holiday Season with Return of Limited Edition Absolut Electrik Bottle

Starting November, Absolut, with ride-sharing app Lyft, will help nightlife lovers kick-off the holiday season by bringing together new friends, experiences and social surprises – inspired by the return of its limited edition electric blue bottle, Absolut Electrik. Kicking off in NYC on November 4th, the partnership aims to infuse a new sense of social […]

Eight Lucky Londoners Selected for a Once in a Lifetime #AbsolutNights Experience

Eight Lucky Londoners Selected for a Once in a Lifetime #AbsolutNights Experience

While most people spend Friday morning clock watching, waiting for the weekend to start, Absolut instead tempted eight people to find out what happens if you open up to unexpected experiences and connect with new friends to create an unforgettable night, hosted as part of its #AbsolutNights campaign. With a focus on spontaneity, Absolut partnered […]

ButterflyCannon Create Exciting New Range of On-Trade Tools for Absolut Vodka

ButterflyCannon Create Exciting New Range of On-Trade Tools for Absolut Vodka

Absolut Vodka is a world-renowned global brand, with an iconic bottle and defined off-trade aesthetic. However their presence in the on-trade did not share the same consistent look and feel across all markets and they needed to re-establish Absolut as an exciting night time brand. So Absolut came to ButterflyCannon with the challenge of re-evaluating […]

Absolut and Uber To Offer A Once In A Lifetime Private Jet Experience

Absolut and Uber To Offer A Once In A Lifetime Private Jet Experience

On Friday 19th August, Absolut will offer anyone with the Uber app in London the opportunity to be whisked off to the ultimate summer party location on a private jet, for a once in a lifetime #AbsolutNights experience showcasing that the best nights happen out of the blue. The winners will have to be located […]