The latest advertisement in Coca-Cola’s ‘Open Happiness’ campaign aims to help resolve the long-standing conflict between India and Pakistan. Directed by American advertising company Leo Burnett, the video features two vending machines, equipped with webcams and touchscreens, in India and Pakistan. In the heart-warming video, participants get a free can of soda if they engage in […]
With the awards ceremony just around the corner, The International Food and Beverage Creative Excellence Awards have served up a print campaign to whet our appetite. The ads feature jurors and personalities of the Advertising and Design world, duking it out over a food fight, with the copy reading: “Its worth the fight.” “‘It’s worth […]
Award-‐winning Rattling Stick director Steve Cope has collaborated with Rothco, Dublin, to tell the story of a man whose legendary kick of a rugby ball leads him to some pretty interesting and unpredictable experiences, as he attempts to stay ahead of the bounce and reclaim a precious Heineken cup signed ball in a hilly town […]
Draftfcb London print campaign celebrates first UK factory to manufacture OREO. To celebrate the opening of the first factory manufacturing OREO in the UK, Draftfcb London have put together a print campaign honouring Sheffield’s unique heritage. Inspired by OREO’s recent Daily Twist campaign commemorating the cookie’s 100th Anniversary, the new print ads feature local legends […]
Heinz is to bring back the invisible bottle of tomato ketchup in a new ad campaign using the catch phrase “It has to be Heinz,” following the brand being featured in ‘Mad Men’ on Sky Atlantic. The creative shop behind the new campaign is Abbot Mead Vickers BBDO and the media-buying house is Vizeum. Abbot […]
Stockholm design studio PJADAD used tiny cubes and chunks of food to create this miniature landscape as a visual identity for the Swedish Atelier Food project and restaurant. Speak about the concept PJADAD had this to say: “The still life represents the work of Atelier Food and the connection between food and society. It links […]
Manzanita Sol unveiled its new “Haz Lo Diferente” campaign, inviting consumers to embrace their own uniqueness and “Do What’s Different.” In addition, two new delicious, true-to-fruit flavors – Mango Citrus Sol and Pina Sol – join the current portfolio which includes Manzanita Sol, Toronja Sol and Tamarindo Sol. To bring the campaign to life, Manzanita […]
Buenos Aires and LA based production company Nunchaku director Nicolas “Nico” Kasakoff conducts a secret midnight KRAFT Mac & Cheese expedition in the comedic new :30 “Secret Purchase” for KRAFT Macaroni & Cheese out of Crispin Porter + Bogusky. The campaign features the two additional :15s “Realization” and “Forbidden Love” and combats the square image […]
The International Food and Beverage Creative Excellence Awards are delighted to announce that McDonald’s has been named the 2013 Brand of The Year, bagging a phenomenal 13 nominations across the various categories. This is the only Award that is publicized in advance and is based on the number of nominations that McDonald’s has achieved this […]
Wonder if I gave an OREO to the big bad wolf, what might happen? In its newest campaign, which debuted with a 90-second TV spot on Sunday evening, the World’s Favorite Cookie answers this question by exploring how something as small as sharing an OREO cookie can create a positive change in perspective. The campaign, […]