Snow, Tulips and Chimneys’ new animation, is the first television commercial in over 20 years for Cerebos, South Africa’s favourite salt brand. The FCB Durban spot tells the story of Mpho, a little girl who dreams of snow, despite living in the Karoo. Her grandparents intervene to help her dream come true – with a […]
For previous generations, progress was often seen as a linear concept – a predefined journey with few strands, in which the formula for success was invariably about getting through college, getting a good job, and forming a family. Nowadays, the world is more and more connected and infinite possibilities arise each second, which means that […]
Coca-Cola South Pacific owned Barista Bros launches its newest campaign – ‘The Deliciousness is in the Detail’ via Ogilvy Sydney, promoting its range of Iced Coffee, Iced Mochaccino, Iced Chocolate and Double Espresso. The campaign will be fronted by a TVC that offers an insight into the unique approach to taste creation that sets Barista […]
In a new creative campaign, Bud Light is going back to its roots to showcase what goes into brewing America’s favourite light lager – from its four essential ingredients, brewing process, and its commitment to quality and taste. The program highlights Bud Light’s 35-year brewing heritage and dedication to brewing the beer that people across […]
Wieden+Kennedy (W+K) Portland has teamed up with Awesome Inc to launch a short film ‘Big Chicken. Small Movie.’ The animated short pays homage to Marietta, Georgia’s beloved 56-foot-tall steel fowl. In the film, a young boy who’s a bit of an outcast finds a friend in the gigantic steel chicken, and they go on an […]
The delicate, step by step craft of transforming the humble potato to a Birds Eye Deli chip is explored through six different worlds, in a new campaign developed by J. Walter Thompson, Melbourne. The ‘We prep. You cook’ campaign introduces a new brand platform for the premium Birds Eye Deli chip range, showcasing the key […]
It was only a matter of time before one of the staples of social media and pop culture, GIFs, made their way into the commercial world. Buenos Aires agency Santo has disguised this new ad for Argentina’s most popular beer, Brahma, as a series of ridiculous GIFs. The aim: to capture the attention of its […]
McCann London is inviting workers to dump their boring homemade sandwiches in favour of something more exciting from Subway’s extensive lunchtime range, including the new Rotisserie-style Chicken Sub. In the ad shot by Max Sherman at Blink, a young office worker sits outside a Subway store staring in. As he enviously watches people inside eating […]
Clemenger BBDO Melbourne and Carlton United Breweries have launched a new brand campaign for Carlton Dry, called ‘Underthink It’. Based on the insight that our increasingly busy and complicated lives have resulted in a tendency to overthink the little things – from what to wear, what food to order, even which beer to drink – […]
Tesco Ireland and creative agency, ROTHCO, launch the first commercial in part of a new three-year campaign that will form an ambitious new repositioning for Tesco Ireland. Following on from the successful Christmas campaign Here’s to the Hosts, Family Makes Us Better will put authentic family life at the heart of the Tesco business. The […]