New Obi Probiotic Soda is on a mission to make healthy choices affordable and fun. Made from live, probiotic water kefir, organic juices and organic stevia, each 12-oz. bottle of Obi contains billions of beneficial probiotics and less than 20 calories with two to five grams of natural sugar, but tastes just like a delicious […]
Nescafé has become the first global brand to move all its international and local websites to the Tumblr platform, with the aim of building stronger relationships with younger consumers. The change reflects its position as Nestlé’s top-performing brand on social media, with more than 35 million fans worldwide. It will allow Nescafé to further develop […]
This autumn, Belvoir Fruit Farm’s is launching new Spiced Ginger Punch made with cooked fresh ginger for a satisfyingly fiery bite, mingled enticingly with the mouth-watering sharpness of orange and lemon juices, plus real exotic spices for a finishing warmth on the tongue. Belvoir’s Spiced Ginger Punch is delicious simply poured into a mug and […]
Tequila brand Jose Cuervo is throwing it back with a spot that commemorates The Rolling Stones 1972 tour. Created by McCann New York, the video takes place on the band’s tour plane, ‘The Lapping Tongue,’ and shows a bartender passing around cocktails filled with Jose Cuervo. According to the agency, the video is actually based […]
Havas Worldwide Hong Kong was recently appointed as the lead agency to spearhead Carlsberg’s latest campaign, Barclay’s Premier League Man of The Match promotion. Following a pitch earlier this year, Havas Worldwide Hong Kong won the account that sees the team delivering an integrated campaign that spread across the TV, print, digital, social media and […]
Tenth and Blake, the craft and import division of MillerCoors, announced an agreement to acquire a majority interest in Saint Archer Brewing Company. Founded in San Diego in 2013 by a talented group of entrepreneurs, artists, skateboarders and surfers, Saint Archer brews an award-winning range of ales including Blonde Ale, IPA, White Ale and Pale […]
As the leading advocate for female consumers, WomenCertified Inc. is delighted to honor Bacardí rum, Grey Goose vodka and Martini vermouth with the 2015 Women’s Choice Award seal as “America’s Most Recommended” rum, vodka and vermouth. This award designation is based on a national survey of thousands of women across the United States who were […]
evian and New York-based fashion designer Alexander Wang unveil the 2016 evian Limited Edition bottle. Wang’s design features his signature bar code logo on two contrasting bottles, one black and one white. The purity of evian water is emphasized through clean graphics and highlighted by the play of the lines on the bottles. Alexander Wang […]
On the heels of the Jameson Drinking Buddies program, Jameson Irish Whisky’s passion for craft, quality and neighborhood collaboration continues with a one-of-a-kind whisky – Jameson Caskmates. For the first time ever, local Irish micro-brewery Franciscan Well and Jameson Original shared casks to create one exceptional whisky combining the smoothness of Jameson Original with the […]
Hennessy, the world’s best-selling Cognac, has just emerged as the number one performing global spirit for 2014, according to UK-based International Wine and Spirit Research group (IWSR). Hennessy, which has consistently posted growth for the last 50 months, has been recognized by the IWSR as a top 3 global brand since 2012. Earning the #1 […]