Soft Drinks Falling Flat? 25% Brits Drinking Less Than They Were Six Months Ago

Soft Drinks Falling Flat? 25% Brits Drinking Less Than They Were Six Months Ago

One in four consumers are drinking less Carbonated Soft Drinks (CSDs) than they were six months ago and half of those are doing so because they contain too much sugar, new research from Mintel reveals. Mintel’s research finds that a quarter (25%) of Brits are consuming less CSD’s than they were six months ago – […]

Shake-up Pimm’s O’clock With New Flavours

Shake-up Pimm’s O’clock With New Flavours

As the whirligig of summer shindigs gets into full swing, the clever folk at Pimm’s have created two new ways to enjoy Pimm’s o’clock with friends; the new Pimm’s & Ginger Ale and Pimm’s & Diet Lemonade pre-mix cans. These perfectly portable tipples, stocked in Tesco and Waitrose, blend the classic combination of Pimm’s No. […]

Grolsch Lifts the Lid on Bluetooth Bottlecaps Providing Free Movies

Grolsch Lifts the Lid on Bluetooth Bottlecaps Providing Free Movies

Grolsch beer has launched a digital initiative called the ‘Movie Unlocker’, which provides free movies for customers who link bottles to their smartphones using cap-mounted bluetooth in a scheme designed by Russian app developer Heads and Hands. Using a Bluetooth beacon in the bottlecap activated when tapped against a mobile device Grolsch has advanced its […]

Budweiser Hunts for Buskers in Global Talent Search Backed by Jay Z & Rihanna

Budweiser Hunts for Buskers in Global Talent Search Backed by Jay Z & Rihanna

Budweiser is on a global hunt for undiscovered musical talent and is trawling the streets and subways of cities including London and New York to create the “ultimate busker band”, in a campaign backed by global superstars Jay Z and Rihanna. The lager brand is launching the initiative, which spans 85 countries, under the banner […]

Porto Cruz New Winery Grand Opening

Porto Cruz New Winery Grand Opening

La Martiniquaise, the owner of the world leader Porto Cruz, opened a new site with a state-of-the art new winery and a centralized bulk storage. The project represents a significant investment in the Port’s industry. Located in northwest Portugal in Alijo, the new facility comprised a winery, with an annual capacity of six million litres, […]

Coca-Cola Zero Parklives Event Comes to London

Coca-Cola Zero Parklives Event Comes to London

Coca‑Cola Zero ParkLives, a nationwide programme of fun, free, family activities in the heart of local communities, visits London on Thursday. Coca-Cola will be hosting a festival to celebrate the start of the summer holidays in Stratford Park in Newham starting at 9.30am on Thursday 24th July, where in partnership with the London Borough of […]