This March, innocent is launching three new additions to its successful range of juice blends: orange & lime, orange & raspberry, and apple & elderflower. The new juices will be found in all good supermarkets with an RRP of £2.35 for a 900ml carafe. The launch will be supported by in-store sampling, promotional activity and […]
For the first time, Starbucks Coffee Canada has created a special, limited time tea latte in celebration of Chinese New Year, which takes place January 31, 2014. Beginning January 27, at participating stores in the Greater Toronto and Greater Vancouver areas, customers can order the new Starbucks Blossoming Peach Tea Latte – an uplifting, aromatic blend […]
http://www.youtube.com/watch?v=g_HpFz9ECw0#t=0 With Chinese New Year fast approaching, millions of Chinese migrant workers will be making the long trek from the city back to their homes in the rural provinces. These migrant workers leave behind their families, often with one or more young children, in order to work in cities and factory towns. According to the […]
Diageo, the world’s leading premium drinks business, has added super-premium tequila brand Peligroso to the company’s portfolio. This announcement comes just three weeks after the company announced a joint venture with Sean Combs that acquired prestige tequila brand DeLeon. “Acquiring Peligroso is part of Diageo’s strategy of creating a collection of superb quality and distinctive […]
When designing new offices for a brand as iconic as Coca-Cola, it would be tough to create a space that is contemporary yet pays homage to its rich heritage. However, AEI Architecture and Interiors seems to have pulled it off with the new headquarters for the soda giant’s operations in Colombia—according to the architectural firm, […]
Premium soft drinks producer Belvoir Fruit Farms is extending the brand with a lighter version of its Elderflower Pressé. With 30 per cent less sugar; the Elderflower Pressé Light is more delicate in taste than the original pressé but with the same heady, floral aromas of freshly picked Elderflower, tangy citrus from pressed lemon juice […]
Drinks Americas, the exclusive United States broker for leading premium authentic Mexican beers currently present in over 32 states, announced that the third largest brewery in Mexico, Cerveceria Mexicana, the brewery that produces its leading premium authentic Mexican beers, is expanding its facility to accommodate growing demand in the U.S. and abroad. Located in the […]
http://www.youtube.com/watch?v=EKSWR5896Rw French agency Quai Des Orfevres decided to take the artistic route for Kusmi Tea‘s new advertising campaign. The ads use underwater dances to depict the various tea blends. The campaign consists of 3 spots, each film representing one of the Kusmi Tea blends : Sweet Love, BB Detox and Prince Wladimir. For those unfamiliar […]
Many people have decided to express their anger at Coca-Cola’s sponsorship of the 2014 Winter Olympics, taking to the Share A Coke website to vandalize the blank labels that it generates. Orginally created to enable people to share their personalized can of virtual Coke online, the website has become an avenue for political protest. The […]
Newcastle Brown Ale is seeking to gain a slice of the Super Bowl advertising action without the hassle and expense of actually commissioning an ad and buying screen time – by firing up a tongue-in-cheek caricature of some of the bloated real-life offerings the game provides. The Heineken owned brand has teamed up with Droga5 […]