To launch the new Coca-Cola Mini bottle in Israel, Gefen Team decided to introduce it to consumers using someone they are very familiar with… themselves. The team created 3D printed mini figurines of consumers – their own little doll, which looks exactly like them, only in mini. Using the latest in 360° scanning and 3D […]
After redesigning the SodaStream last year, Yves Béhar has now created a new bottle to go with the home soda maker, which is inspired by a drop motif. The new bottle design, called Source, will be sold with all future SodaStream machines and is available in three colours: black, chrome and white. The drop motif […]
Savanna Premium Cider is visiting a new bar with two new dry characters in its new quirky TV commercial. Savanna marketing manager in Southern Africa, Liezl Dippenaar says the premium cider’s latest quirky TV commercial continues to do what Savanna does best: finding dry humour in unexpected moments, clever wordplay and poking fun at stereotypes. […]
Johnnie Walker announces its next step in the art of blending with the release of Johnnie Walker Platinum Label blended Scotch whisky. Inspired by a Walker family custom to craft exclusive Scotch whisky blends for private gatherings that were never sold, Platinum Label is the most perfectly crafted 18-year-old blended Scotch the company has ever […]
Water in a Box, which claims to be the UK’s first Tetra Pak carton-packaged water, has launched with designs by Designate. The Water in a Box range is owned by Vivid Water Ltd, and comprises four variants – Spring water, Orange and Peach, dash of Strawberry and dash of Lemon and Lime. Brighton-based consultancy Designate’s […]
Pepsi MAX will air the brand’s new TV commercial to support its latest, and biggest, gaming campaign. Debuting just ahead of the official NFL season, the ad, titled “Disappearing Sanders”, is the television expression of the current Pepsi MAX promotional campaign bringing excitement to fans by inviting them to unlock a legendary player in the […]
“Coca-Cola Summer Love” is the annual summer event for Israeli teenagers – a once in lifetime experience. Unfortunately, not everyone can join the fun. So how do we bring this amazing experience to those who can’t physically be there? Coca-Cola presents: The Social Robot – a robot that allows teenagers to be part of the […]
Imagine being able to pour beer with your mind. Well, stop imagining! Castle Lite has made it possible by introducing the world-first Extra Cold Mind Reader. Conceived and developed by digital agency Hellocomputer, this awesome machine is designed to reward you for focusing on ‘extra cold’. The machine utilises an EEG headset, which is calibrated […]
To ensure that you would not have to miss out on your daily dose of good coffee on your travels, Stumptown Coffee has teamed up with outdoor gear-maker Poler to create a handy coffee kit that lets you make a good cuppa on-the-go. Consisting of a couple of enamel mugs, AuroPress coffee maker and a […]
Coca Cola Israel has joined the brand’s global #shareacoke campaign, in which people could purchase personalized cans and bottles with their names on it. Building on this great idea, we decided to take it even a step further: We created a personalized road that greeted our consumers as they approached it, in the same personalized […]