Handmade, small-batch Mermaid Gin, produced by the Isle of Wight Distillery, has been proving highly popular among passengers at Gatwick Airport thanks to the presence of a pop-up tasting experience run by Blackjack Promotions. Throughout August, Blackjack’s Mermaid Gin brand ambassadors have been spreading the word about the craft spirit to Gatwick passengers, explaining how […]
This September, the original single malt Scotch whisky maker is collaborating with globally renowned fashion designer Prabal Gurung, breaking conventions, and setting the new single malt standard with its latest expression, The Glenlivet 14 Year Old, in partnership with New York Fashion Week: The Shows. The Glenlivet has always done things differently, and after 195 […]
Manchester creative agency LOVE has unveiled its third brand design job for BrewDog since signing up for an equity partnership deal at the start of 2019. LOVE was briefed to create a vodka brand that reflects BrewDog’s Aberdeen heritage and their dedication to quality distilling, born from the waters of the North Sea. The agency […]
The Eagle Brewery has unveiled new branding and packaging for its famous flavoured beer range, featuring Banana Bread Beer, Waggle Dance and Sticky Toffee Pudding, designed by creative agency Bonfire Creative Intelligence. The new branding draws inspiration from the “pop-art” movement to give the unique flavour range a contemporary feel and create standout in the […]
Coca-Cola Australia has launched a major marketing campaign via Ogilvy Sydney, to thank Australians for recycling. It follows the announcement earlier this year that seven out of 10 of Coca-Cola’s range of drink bottles in Australia will be 100% recycled plastic by the end of 2019. The comprehensive campaign will be led by a new […]
This Father’s Day, Great Northern Brewing Co. is inviting Australians to do something with their dads that he won’t forget. For most of us, memories of the great outdoors begin with our fathers. To revisit those bonding experiences, Great Northern Brewing Co. and TBWA Sydney is encouraging you to go camping again with your dad […]
One brewery from Logan Square, Chicago, IL. One brewery from the hop fields in Yakima, WA. One whiskey from Midleton, Ireland. That’s the intercontinental collaboration Jameson unveiled with the launch of Jameson Caskmates Bale Breaker Limited Edition and Jameson Caskmates Revolution Brewing Limited Edition. As a brand that grew up in neighbourhoods across the country, Jameson has always celebrated the […]
Johnnie Walker and HBO Licensing & Retail are introducing two new Scotch Whiskies to the realm in honour of the enduring legacy of the critically acclaimed HBO series Game of Thrones. A continued collaboration with HBO, these limited edition whisky blends are inspired by the iconic and powerful houses of Westeros – House Stark and House Targaryen […]
72andSunny has launched its first work for Lion, with a brand launch for Kosciuszko Pale Ale. This is Lion’s first focused marketing campaign for the brand, and 72andSunny created the brand aesthetic, design and comms, including film, social and OOH. A spokesperson from 72andSunny said: “The 72andSunny team has collaborated effortlessly with the Kosciuszko brand […]
Maspex Wadowice Group, one of the biggest food manufacturers in Central and Eastern Europe, continues its close partnership with SIG, as it rejuvenates its popular juice brand Tymbark, using the innovative combidome carton pack. This is the first time the unique carton bottle has been launched in Poland. Looking for stand out on-shelf differentiation, Maspex […]