http://www.youtube.com/watch?v=BfqS_WBwwD0 Grey Goose vodka launched Fly Beyond to tell the remarkable story of how its creator defied expectations in France and throughout the spirits world to create a vodka that would set a standard of luxury in the super premium category. The global integrated marketing campaign of Fly Beyond brings to life the compelling story of the […]
Coca Cola Israel has joined the brand’s global #shareacoke campaign, in which people could purchase personalized cans and bottles with their names on it. Building on this great idea, we decided to take it even a step further: We created a personalized road that greeted our consumers as they approached it, in the same personalized […]
In a clever combination of astronomy and advertising, beer brand Corona installed a fun billboard in New York City that cleverly turns the moon into a lime wedge. On certain nights of the month—from certain angles—the crescent moon would align itself with the billboard, making it look like a piece of lime resting on a […]
In Chicago, McDonald’s has put up a clever new billboard that uses an ingenious shadow fork to tell you when to eat at each hour of the morning. Featuring various breakfast items from the fast food chain’s menu, the billboard is attached with a fork-shaped structure, whose shadow changes and shifts throughout the morning. At […]
Just in time to proudly celebrate National Girl Scout Cookie Day, the California Milk Processor Board (CMPB), the creator of GOT MILK?, and the Girl Scouts in California revealed the names and faces of the three grand prize winners of the GOT MILK? – Girl Scouts Photo Contest during unveiling ceremonies held simultaneously in Los […]