Pernod Ricard Winemakers’ fine wine brand, Ysios, undergoes a packaging redesign led by brand and design agency, Coley Porter Bell
The redesign is part of the Ysios strategy to highlight its remarkable roots and draw upon its distinctive craft heritage
With a selling price starting from €30 a bottle, each wine has its own design that tells its unique story
Ysios announces a new design to reconnect with its artisanal, craft roots to resonate with fine wine consumers. Pernod Ricard Winemakers’ long-term partner, Coley Porter Bell, led the redesign. The Ysios marketing team wanted to renew the look and feel of the brand through a design that credibly honours its traditional ways of viticulture as well as […]
Boundless Brand Design launches the Wessex Gin brand and portfolio of spectacular English Gins. Wessex came to Boundless only with a trademarked name and a brief to create a brand and bottle so beautiful that it would stand out from the cluttered gin shelf and live on in consumers’ homes well beyond finishing the gin […]
New hand-brewed alcoholic kombucha brand, Brewhaha, launches with category-defining brand and packaging identity by drinks design specialist Denomination. Brewhaha has been created in response to a surge in consumer desire for interesting drinks with health-giving qualities – especially among the ‘smashed avocado’ generation. This trend for wellbeing is now crossing over into the alcohol sector, as […]
Electric Cloud is a CBD and adaptogen infused drink designed to lift and level the mind. Made by mixologists it’s naturally uplifting, helping you find your focus and feel your best throughout the day. With the CBD drink category booming in the US, Electric Cloud needed a strong brand to rise above the competition. When […]
Belmoca, the Belgian coffee producer, has relaunched its flagship Belmio capsule brand across Europe with a vibrant, distinctive new identity created by global independent branding and innovation agency Dragon Rouge. The new Belmio brand highlights Belmoca’s aroma guard that ensures freshness remains in the coffee capsules, and differentiates it from the competitive set. Belmoca was […]
Leeds-based branding agency Robot Food and long-standing clients, Vocation Brewery celebrate twelve limited edition designs for the Yorkshire brewery’s monthly Special Series.
This year, Vocation Brewery unveiled a distinctive new design as a part of a brand refresh by Robot Food. As well as looking at the brand’s core strategy and its articulation on and off-pack, Robot Food were asked to consider a creative approach to regular specials planned to launch throughout the year. Starting in January this year, […]
Reverse-engineering the classic highball cocktail, the bartending trio behind Langstane Liquor Company created Glasshouse, a blended Scotch destined for highballs. With such a strong niche in the market, Glasshouse needed a refreshing brand design. The team turned to Thirst to bring a light, fruity feel to the dark, complex and often inaccessible world of whisky. […]
With consumers becoming more conscious about the quality of food they eat, and how diet affects the body’s natural rhythms, it’s no wonder that probiotics have been experiencing a surge of popularity in recent years. Studies linking probiotics to both the prevention and cure of cases of gut-related health issues, including the likes of food […]
EBM, one of Pakistan’s largest domestic food manufacturers, today unveils its first significant brand refresh in over 50 years, designed by global branding agency StormBrands. The new identity launches alongside EBM’s title sponsorship of Ad Asia, the continent’s largest advertising and marketing conference taking place in Lahore this week. From Pakistan to the world Since […]
Carlsberg Group has created a ‘Refreshingly Optimistic’ brand positioning and architecture for Somersby, Carlsberg’s cider brand. Created with Elmwood Leeds, the refreshed brand positioning establishes a new brand experience platform for Somersby, providing a clear brand architecture and visual identity system that enhances the brand’s distinctiveness in each of Somersby’s key markets. First launched in 2008, Somersby […]
