Gaviscon Goes on Tour in the UK with pH Neutral Street Food

Gaviscon Goes on Tour in the UK with pH Neutral Street Food

 Heartburn and indigestion relief brand Gaviscon is going on tour this summer – in a campaign aimed at young millennials. Despite heartburn symptoms being first felt on average at 23, 20-25-year-olds rarely acknowledge the problem, let alone embrace a serious solution; instead, they try their best to keep going, determined that heartburn won’t ruin […]

Bauli’s Emotional Tale of Two Sisters Gives Cake New Significance

Bauli’s Emotional Tale of Two Sisters Gives Cake New Significance

 ‘2SORELLE’ (‘2SISTERS’) is the new Christmas commercial for Bauli, one of the most iconic Italian brands, created by McCann Worldgroup and directed by the famous Italian filmmaker Paolo Genovese. The commercial is part of the “Lascia parlare il cuore” (‘let your heart speak’) campaign, whose aim is to help people reveal the small and unexpected […]

New clean-label cooking solutions cater for the foodservice market

New clean-label cooking solutions cater for the foodservice market

Arla Foods Ingredients is serving up a new range of clean-label, dairy-based solutions for the foodservice sector. The innovative ready-made cooking ingredients will make it easy for food companies to develop and supply foodservice products that are natural, healthy, convenient and stable – all of which are all key priorities for restaurant and catering businesses […]

Patisserie Valerie Challenge Public with #MyValerieGateau Competition

Patisserie Valerie Challenge Public with #MyValerieGateau Competition

Patisserie Valerie have launched an exciting new competition to allow customers to invent a gateau design using a fun and interactive micro-site. The winning designer will not only get their gateau made into a real Patisserie Valerie cake which will be sold on www.patisserie-valerie.co.uk, but they will also win a short break to Paris for […]

Duff Goldman Launches Cake-In-A-Jar At Duff’s Cakemix In Los Angeles

Duff Goldman Launches Cake-In-A-Jar At Duff’s Cakemix In Los Angeles

Celebrity chef and television personality, Duff Goldman, announces the launch of his signature Cake-In-A-Jar, which is decadent layers of the beloved chef’s buttercream cake hand-packaged in a colorful glass mason jar. Each jar shipment comes equipped with a personalized note from the chef himself. Straight from the Ace of Cake star’s Los Angeles interactive design […]