Genius Gluten Free, the official supplier of gluten-free baked products to the Commonwealth Games, has invited the public to #ToastTheChampions by sending encouragement on digital slices of toast. The messages are digitally printed onto a visual piece of toast, which the public can then share across multiple social media platforms including Pinterest, Facebook, Twitter, Instagram […]
McDonald’s UK is tonight launching the first ad in its ‘Here’s to What Matters’ campaign, focusing on its charity work. The first ad, “dad’s voice” airs July 25 and focuses on McDonald’s support of the Ronald McDonald House Charities, which provide accommodation near hospitals that allow parents to stay close to their sick kids. The […]
Coca‑Cola Zero ParkLives, a nationwide programme of fun, free, family activities in the heart of local communities, visits London on Thursday. Coca-Cola will be hosting a festival to celebrate the start of the summer holidays in Stratford Park in Newham starting at 9.30am on Thursday 24th July, where in partnership with the London Borough of […]
Ogilvy & Mather London has created a new social campaign for Hellmann’s Mayonnaise called ‘Hellmann’s Summer Hacks’. Playing off the rising consumer trend of ‘life hacks’, the campaign features bite-sized pieces of digital content designed for social media that demonstrate new and innovative ways to make summer outdoor eating even more pleasurable. The campaign includes […]
A payphone on the streets of New York rings and a passer-by tentatively picks it up. “Listen, I’m inviting you to come across the street,” says the emotionless voice. “That’s terrifying,” the pedestrian answers, unknowingly turning down an invitation to appear on-stage with a renowned US comedian, in a stunt for Heineken. The beer brand […]
The great taste of Kellogg’s Froot Loops brings back the fun you enjoyed when you were a kid. This year, Froot Loops is asking you to “follow your noses” to bring back the awesome experiences from your youth. In a TV ad airing nationally in the USA, a couple is inspired by their Froot Loops cereal […]
To prove that Montana’s Best of BBQ Sampler event is irresistible, the Montana’s team tried to shoot an entire ad campaign by bartering with BBQ ribs, sausages, chicken, brisket, and shrimp. And it worked. Montana’s surprised real businesses in Toronto by simply walking in and offering a plate of BBQ meat in exchange for goods […]
From Friday 18th of July, KFC have launched an out of home and social media campaign to promote the new Great American Bites range. The campaign invites people to taste the adventurous spirit of the states that inspired the three new flavours – Texas BBQ, Sweet Missouri Mustard, and Fiery Kansas Chilli. The film, created […]
Heineken Light, the “Best Tasting Low Calorie Lager” winner at the 2013 World Beer Championships, announced the launch of its “Best Tasting Light” campaign featuring three-time Emmy award winner and Tony award winner and host, Neil Patrick Harris. Heineken will partner with Harris to introduce consumers to the reformulated Heineken Light and creatively bring the […]
The world’s first super premium luxury vodka, Belvedere Vodka, is thrilled to announce an extension to their highly successful Know The Difference campaign, titled Unlearn / Relearn. This campaign allows consumers to rediscover the flavor and taste of a high quality vodka, while debunking myths that have previously surrounded the vodka category. Consumers have been […]