Mondelez have launched their first outdoor campaign in Ireland for OREO, the “Dublin Twist”. Created by Draftfcb London, the campaign will appear across Dublin. This great opportunity for OREO is the result of PHD winning €150,000 of media space in JC Decaux’s “Fame – The Agency Edition” competition. Following on from the Cannes Lions Cyber […]
Household favourite cereal brand Kellogg’s Krave have released the latest video in their Time 2 Melt campaign. ‘Iron’ is the latest instalment in the online branded content series created by global digital marketing agency Isobar and shot and produced by boutique production and post-production company Motion Picture House. In the series of videos, which began […]
Nando’s is launching an integrated ad campaign promoting its new electronic loyalty card. The new campaign, which comprises radio, outdoor and press ads, is by 18 Feet & Rising and breaks on Thursday, 17th October. The radio ads are set around various situations where people try to use their Nando’s loyalty cards incorrectly, such as […]
Ooh Media has unveiled an experiential brand campaign for Kettle’s Chunky Chips, converting over 60 shop units into gigantic packets of chips and audio enabled panels. The event includes the placement of 2 metre tall Kettle Chunky Chip packets. The creative was designed by Scarlet Design. “It used to be that special builds were few […]
To celebrate the launch of Baileys Vanilla Cinnamon, the Diageo owned brand took to the streets of New York City to host pop-up photo booths giving ladies the chance to take their own “Stylish Shots on the Go!” Inspired by Bailey’s new signature drink, the Glamour Shot, the photo booths are answering the call of women […]
Ballantine’s has unveiled brand positioning aimed at associating the Scotch whisky brand with authenticity, self-belief and conviction. ‘Stay True’ will begin rolling out across key markets from October. The campaign will be spearheaded by a TV spot and will also run across press, outdoor and online media. The activity features a number of ‘Stay True’ […]
http://www.youtube.com/watch?v=x5NRcZhP6a8 Unilever has been banned from running two Flora ads that make unjustified claims about its Pro-Activ spread. The Advertising Standards Authority received two complaints about two ads by Adam & Eve/DDB, which feature two women who lowered their cholesterol levels with Flora Pro-Activ. The complainants questioned whether the ads’ claim that “no other food […]
Burton’s Biscuit Company is set to launch an out of home campaign to promote Wagon Wheels Wheelies. Created by VCCP, and bought by UM London, the campaign will launch on 21 October and is set to run until mid-November. The campaign is set to include six-sheet posters featuring Wagon Wheels Wheelies images with the strapline […]
Warburtons will launch the latest marketing campaign to promote its Half and Half product range next month. Led by creative agency WCRS, the campaign will include a television advert directed by James Griffiths (Moxie Pictures) based on the story of a little boy writing to Jonathan Warburton to inform him of the role his bread […]
Office antics abound in the latest from Toronto-based creative agency Blammo for Del Monte Refrigerated Fruit Cups. Most people want to eat healthier. But most us also believe we don’t have time to eat the recommended amount of fruit – especially during a busy day at the office. The Del Monte “Take a Fruit Break” […]