Arla Foods has teamed up with the London office of strategic brand and packaging design agency Bulletproof to create a contemporary new brand visual identity and packaging design for global cheese brand Apetina. Bulletproof was appointed to the project in May 2016. With an ambition to reposition Apetina as a cooking cheese brand, Arla Foods […]
Americans spent about $1.4 billion on cheese snacks in 2016, and few brands know that better than Wise. The snack giant has been making Cheez Doodles since the early 1950s—extruding them at a rate of 220 doodles a second at its plant in Berwick, Pa., Wise turns out an estimated 15 million pounds of Cheez […]
Somerdale International, the leading exporter of British cheese to over 50 countries around the globe, is helping to ‘fly the flag’ for the best of British dairy products at the Food and Hotel China (FHC) exhibition being held in Shanghai from 7th – 9th November. Somerdale is showcasing its extensive range of British cheeses, butter […]
Mini Babybel – the individually portioned, rich and creamy, red-wax-wrapped cheese – is saving lunchtime by giving away 10,000 free custom lunch-boxes just in time for the back-to-school season. From July 1 through August 31, 2016, creative minds of all ages are encouraged to rescue their lunch from bland and boring with a custom designed […]
Cathedral City launches its new identity and pack design created by brand design specialist, BrandOpus. The highest grossing cheese brand in the UK, Cathedral City is one of the most prominent brands within the category. However, as a result of impressive growth and considerable range extensions in recent times, the brand was beginning to appear […]
Boursin (the Bel Group) and their agency Young & Rubicam Paris have decided to put on a “marvelous spread” for the end of the year. By means of a new European campaign – launching in the UK as of December 1st, Boursin intends to reach high and wide in reaffirming its So French vision of […]
Jarlsberg, the world renowned Norwegian cheese calls on foodies across Europe, North America and Australasia to imagine their most ‘impossible’ sandwich requests. The campaign, entitled, “Make a Sandwish” asks fans to submit their dish to jarlsberg.com/sandwish, where the top nine suggestions will be brought to life by celebrity chef, Ben Bayly. One lucky winner will […]
As part of its ongoing campaign to encourage people to “Reinvent Snacking,” The Laughing Cow cheese invited culinary and social media stars from Seattle, Chicago and New York to bring a new perspective to snacking by sharing their innovative tips and techniques. “Our ‘Reinvent Snacking’ campaign highlights The Laughing Cow’s delicious taste and creamy texture […]
Cheez-It is making its first ever appearance in the chip aisle by introducing Cheez-It Crunch’d, its first ever cheesy puff. Made with 100 percent real cheese and a bold new taste, this three-dimensional snack delivers a crunchin’ that Cheez-It fans won’t stop munchin’. Crunch’d is offered in two wickedly delicious flavours, including Cheddar Cheese and Hot […]
Anchor Cheddar lit up London landmarks as they kicked off their ‘The Cheese Sandwich Needs You’ campaign to get Britain #onboard. The cheese sandwich is falling out of favour in the UK, and Anchor Cheddar is on a mission to remind us, that with the right cheese, it’s the perfect lunchtime treat. Their team of […]