M&M’s Launches Alexa Campaign to Help Customers Tackle Streaming Indecision

M&M’s Launches Alexa Campaign to Help Customers Tackle Streaming Indecision

M&M’s has launched a new Amazon Alexa skill, ‘Red Recommends’, to help viewers navigate options across various streaming services, marking the first voice activation marketing campaign for Mars Wrigley Confectionery UK. Red Recommends will invite users to chat with the M&M’s Red ‘spokescandy’ as he guides them through the selection of content available. Users simply […]

M&M’s Treats Fans to New Halloween Campaign by BBDO New York

M&M’s Treats Fans to New Halloween Campaign by BBDO New York

 This Halloween, fans of the M&M’s Brand have a special treat to look forward to – a new M&M’s commercial. It’s been 11 years since the brand has released a new Halloween commercial and this year, Red and Yellow are back for a hauntingly good time. The :15 second spot, “Ghosted,” was produced by […]

Cadbury Roses Returns to Screens, Celebrating Another Way to Say ‘Thank You’

Cadbury Roses Returns to Screens, Celebrating Another Way to Say ‘Thank You’

 Cadbury has unveiled a new £2.8 million marketing campaign celebrating Cadbury Roses. The campaign is a fresh take on one of the most popular slogans in advertising history, “Thank you Very Much” and is once again set to make Cadbury Roses the perfect way to say ‘Thank You’. The new creative by VCCP, draws […]

Green and Black’s Brings Decadence to the UK in New Experiential Campaign

Green and Black’s Brings Decadence to the UK in New Experiential Campaign

Behavioural communications agency HeyHuman is launching a UK-wide sampling campaign for Green and Black’s to promote the brand’s recently introduced range of luxury, bite-sized chocolates, ‘Velvet Fruit’. The sampling campaign will invite consumers across the country to taste the smooth and fruity dark chocolates from the comfort of a velvet tasting chair, where they will […]

JWT London’s ‘Bubblophone’ Campaign Uses Music to Make Delicious Giant AERO Chocolate Bubbles

JWT London’s ‘Bubblophone’ Campaign Uses Music to Make Delicious Giant AERO Chocolate Bubbles

 J. Walter Thompson London has created AERO’s first TV campaign in six years, showing chocolate bubbles being made with brass ‘big band’ music. In the film, to air on TV and in cinemas, the star of the film is the ‘Bubblophone’, an ingenious invention that reveals how AERO might pump uplifting music into chocolate […]

Mars Australia’s ‘Enough Chocolate to Deal with Anything’ Campaign Returns with a Kiss

Mars Australia’s ‘Enough Chocolate to Deal with Anything’ Campaign Returns with a Kiss

 Mars Australia and Clemenger BBDO Melbourne have launched the second instalment of its ‘Enough Chocolate to Deal with Anything’ platform, titled Kissers. Following on from the launch spot, Kissers continues to showcase how the iconic chocolate bar can provide Australians with the confidence they need to overcome even the most awkward situations. The TVC […]

New Data Analysis Uncovers Striking Differences Between Right TWIX and Left TWIX Fans

New Data Analysis Uncovers Striking Differences Between Right TWIX and Left TWIX Fans

 There comes a time in every chocolate fan’s life when they must make a profound choice: Left TWIX or Right TWIX? By utilising cutting-edge facial feature analysis and a survey questionnaire, TWIX has finally uncovered the fundamental differences between Left TWIX and Right TWIX fans. The chocolate brand asked fans to ‘deSide’ if they […]

Elton John Enters The Rap Scene In New Snickers Ad by AMV BBDO

Elton John Enters The Rap Scene In New Snickers Ad by AMV BBDO

Captain Fantastic Elton John, best known for captivating audiences with bittersweet ballads and world-conquering anthems, is back with a bang in a new Snickers ad – but not as you’ve seen him before. The clever new ad, out September 1, 2018, sees Elton venture into the hip hop genre as the personification of American artist, Boogie, […]

Snickers Offers One for the Price of Two in Latest ‘You’re Not You’ Campaign

Snickers Offers One for the Price of Two in Latest ‘You’re Not You’ Campaign

 The Snickers ‘You’re Not You When You’re Hungry’ campaign has plenty of legs, as the latest effort by BBDO New York proves, asking people to get one Snickers bar for the price of two. In the campaign, the brand is back to call out those making questionable decisions online, thus the one-for-two offer in […]

BBDO Guerrero and Snickers Make Sure You’re Not #TeamHungry During the Wrong World Finals

BBDO Guerrero and Snickers Make Sure You’re Not #TeamHungry During the Wrong World Finals

BBDO Guerrero developed a campaign for Snickers that saw the brand hijack the World Cup finals with the Wrong World Finals. On July 15, the world tuned into the biggest sport event of the year. Snickers wanted to join the celebration but if you aren’t an official sponsor, you can’t mention “World Cup”. So instead, […]

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