According to Biscuits & Cakes 2014, a new Market Update from market intelligence provider Key Note, the combined value of biscuit and cakes at retail in the UK rose by 3.6% between 2012 and 2013. This growth is impressive given the rising popularity of baking from home. The trend for home baking can primarily be […]
Celebrity chef and television personality, Duff Goldman, announces the launch of his signature Cake-In-A-Jar, which is decadent layers of the beloved chef’s buttercream cake hand-packaged in a colorful glass mason jar. Each jar shipment comes equipped with a personalized note from the chef himself. Straight from the Ace of Cake star’s Los Angeles interactive design […]
As consumers around the country cracked open their Easter eggs and bunnies over the Easter break, latest research by Mintel on the chocolate confectionery market in the UK shows that nearly one in six (16%) Brits, equating to around eight million people, eat chocolate every day, and a similar number (17%) do so four to […]
According to Confectionery 2014, a new Market Update from market intelligence provider Key Note, the UK confectionery market grew by 4.1% in 2013. This is an encouraging outlook considering the threats, demands and constraints of inflation, innovation and imitation currently affecting the UK marketplace. Despite the onset of a gradual economic recovery, high prices, particularly […]
Fox’s Biscuits, owned by the 2 Sisters Food Group, has appointed Cheil UK to be its strategic digital and social media partner following a competitive pitch process. Tasked with delivering Fox’s digital and social engagement strategy through a mix of stand-alone and integrated, multi-discipline marketing campaigns, Cheil will be responsible for both the planning and […]
With a rich history of preparing and serving home-cooked, Mediterranean-inspired dishes like rice pilaf, couscous and other grain-based fare, the Near East brand now brings these authentic flavors to a delicious and versatile new snack: Near East Multigrain Chips. Made using a delightful blend of ingredients like corn, couscous, quinoa, and lentils, these uniquely shaped […]
German confectioner Haribo has launched a print ad campaign that features images of juicy fruits that have been digitally manipulated into the shape of the gummy bear. Known for producing these delicious bear-shaped chewy treats, the brand could hardly have found a better way to show how their gummy bears are filled with fruity goodness. […]
Cheetos and Doritos, two of the marquee brands from PepsiCo’s Frito-Lay division, are unleashing a playfully bold snack mix that delivers a double-dose of crunch and spice. The one-of-a-kind snack mix combines Cheetos Flamin’ Hot cheese flavored snacks with Doritos Dinamita Chile Limon rolled tortilla snacks, putting two blockbuster brands in a single bag. The […]
America’s national pastime is teaming up with a variety of Kellogg snacks to celebrate the spirit of those who “Never Miss a Game.” Kellogg, Major League Baseball and legendary shortstop Cal Ripken, Jr. encourage fans to savor every moment of this baseball season, and share the lengths they’ve gone to never miss a game. Hall-of-Famer […]
United Biscuits is relaunching its Jacob’s brand in a £10 million push that will see a new Jacob’s masterbrand created, as well as updated packaging and a new advertising campaigns. UB says the move is part of the same ‘business vision’ that saw the £12 million relaunch of its McVitie’s biscuit brand in February. This […]