Rainforest Action Network announced a new campaign to remove “Conflict Palm Oil” from America’s snack foods by convincing major food companies to implement responsible palm oil policies. A protest at Chicago’s Board of Trade this morning publicly named the 20 snack food companies that RAN’s campaign will focus on. The Snack Food 20, as the […]
The Doritos brand revealed that its Crash the Super Bowl contest — where consumers compete to have their own Doritos ads air in front of a television audience of millions — will be open to fans around the world. As part of this year’s contest, two lucky winners will see their ads air during Super […]
Tesco has begun rolling out a new look for Tesco Finest, its premium product category. Parker Williams is behind the design of a new range of 12 Tesco Finest chocolate bars, but neither Parker Williams or Tesco can confirm if the consultancy has worked on any other ranges in the Finest category. Each chocolate pack […]
Dean’s, the shortbread manufacturer, is set to launch a brand new TV ad campaign with STV in south west Scotland. The animated ad, which is set to run throughout Scottish Food Fortnight, tells the story of how Helen Dean began baking shortbread in her Huntly kitchen and how the business has grown to become a […]
http://www.youtube.com/watch?v=Z-FFcQfxpKA Argentina chocolate company, Milka, encouraged the public to try a little tenderness to get free chocolate. Using the slogan “Dare To Be Tender”, its latest marketing campaign involved a vending machine that was placed a short distance from a Milka cow statue. The vending machine had no slots for coins, so passers-by had to […]
http://www.youtube.com/watch?v=S_mQreNCkp4 Border Biscuits has unveiled a new campaign, created by The Leith Agency, which looks to promote its claim that the brand is not ‘bloomin’ boring’. Produced by Oscar winning Ink Films and voiced by Jane Horrocks, the campaign looks to promote flavours such as Toffee Apple Crumbles and Dark Chocolate Gingers. David Reid, marketing […]
Dieters look away – everybody else feast your eyes on Cadbury’s latest treat for the whole family; a ten foot-tall castle made from Cadbury Dairy Milk Pebbles. The Cadbury Dairy Milk Pebbles Castle – on display at Cadbury World, in Bournville, between Friday 23 and Tuesday 27 August – has been built using over 90,000 […]
A video of a man proposing to his girlfriend in a Dubai shopping mall went viral this week. Why? Because the attempt to woo his girlfriend ended in him being knocked out by a ukulele. The video garnered nearly 100,000 views shortly after its upload, with many believing, thanks in part to the terrible quality […]
Last summer, Mondelez International approached Taxi Studio to create the packaging design for their exciting new tasty treat – recently launched throughout the UK. Introducing Cadbury Dairy Milk Pebbles, a fun new way to share the nation’s favourite chocolate. The colourful, pebble-shaped bites of delicious Cadbury Dairy Milk are coated in a crispy shell and […]
Cadbury Eclairs is looking to promote its two new flavours – Orange Twist and Hazelnut Twist – through an experiential roadshow featuring a string quartet. The campaign, created by Arc London, features the musicians playing classical music that twists and turns into well-known pop and rock tunes, to show the ‘twist’ in the sweets. Claire […]