Ice cream lovers behold; Vermont-based Ben & Jerry’s has unveiled five new ice cream flavours with decadent fudge or jam centers. Wanting to “blow out the concept of fun flavours”, each pint features two flavors separated by either a gooey jam or fudge core. The five new flavours are: Hazed & Confused: chocolate and hazelnut […]
In a racy series of ads featuring glamorous women in pin-up poses dressed only in milk, fairlife introduced a high nutrition milk that will raise consumer interest for better tasting, more nutritious milk products. Launching in the Twin Cities, fairlife purely nutritious milk has 50 percent more natural protein and calcium and 1/2 the sugars of ordinary […]
Brand & packaging agency Pure has just completed packaging designs for two retails brands for the Nantwich Cheese Company. Well established in the wholesale cheese market, this was Nantwich’s first taste of consumer branding. The project required Pure to develop a core Nantwich Cheese brand for ‘value’ supermarkets and a second brand for 99p stores. […]
Greek yogurt has never been so good or so much fun. New Ehrmann Mixim is the only Greek yogurt with a triple-dip of flavorful fun. Packaged in a distinctive heart-shaped container, each serving of creamy, smooth plain Mixim Greek yogurt is paired with two topping combinations to let consumers create their own taste sensations. Mixim is now available […]
Baskin-Robbins, the world’s largest chain of ice cream specialty shops, and Boardwalk Frozen Treats, the sales, marketing and distribution partner for Baskin-Robbins ice cream and frozen treats sold in grocery stores in the U.S., today announced a partnership to bring a flavorful range of packaged ice cream and ice cream bars to the shelves of […]
In the history of great pairings, TruMoo introduces its newest seasonal flavor – Chocolate Marshmallow. Starting February 6, chocoholics and marshmallow fanatics across the USA can come together and enjoy a rich, velvety-smooth nutritious and delicious treat without breaking any New Year’s resolutions. TruMoo Chocolate Marshmallow milk is the perfect treat for the taste buds […]
Space has been appointed by the UK’s number one dairy company Arla to handle below-the-line communications for chocolate milk brand Cocio as it launches in the UK. The agency secured the business following previous projects it has delivered for Arla. Space will be responsible for developing a programme of initiatives aimed at driving trial and […]
From Caramel Chew Chew to Phish Food, enjoy a winter getaway with several distinctive flavours in the New England state of Vermont – as you take part in Ben & Jerry’s Annual Winter Festival! Held this year on Saturday, March 1, the festival takes place in the town of Waterbury which is home to Ben […]
In celebration of Sartori’s 75th Anniversary, the artisan cheese producer is releasing a special Family Heirloom 36 month aged Parmesan. Debuting at the January Fancy Food Show in San Francisco, this exclusive cheese will be available on a limited basis only in 2014. To make Sartori’s 75th year of hand-crafted award winning cheese making extra […]
Nestlé is systematically introducing more environmentally efficient ice cream freezers using natural refrigerants across Europe. The company has pledged that from now on all new commercial horizontal ice cream chest freezers bought by Nestlé across Europe will use only natural refrigerants. These are naturally occurring substances – like carbon dioxide, ammonia, water or air and […]