Taco Bell’s highly-anticipated Nacho Fries dropped on menus in the US for a limited time on June 6. To support the drop, Taco Bell and Deutsch have released a new mock-movie trailer entitled ‘Chasing Gold,’ featuring Golden Globe winning actor Darren Criss and actor/comedian Chris Diamantopoulos. The trailer sets up the rise-and-fall of a singer […]
Dr Pepper is the fuel for college football fandom, and its new marketing campaign for the 2018-2019 season – Fansville – is a parody TV show drama that captures the emotional rollercoaster of college football fandom. The episodic-like campaign, created by Deutsch, tells the stories of passionate fans in a fun and humorous way through […]
7UP is ready to mix things up, debuting a new creative direction in an integrated campaign launched on February 13. The beverage brand unveiled its new “Mix It UP a Little” campaign – spotlighting the classic soft drink as an essential staple for baking, cooking and, of course, cocktails. The campaign showcases the versatility of 7UP […]
Anheuser-Busch has officially announced its return as the exclusive category advertiser for the 2017 Super Bowl, marking its 28th consecutive year in the big game. The national brewer will feature four of its brands, bringing back last year’s advertisers Budweiser, Bud Light, Michelob ULTRA, and Super Bowl newcomer – Busch. Anheuser-Busch is scheduled to have […]
AB InBev will use its Super Bowl marketing spend to push its Busch brand in 2017. It marks the brand’s Super Bowl debut and is part of AB InBev’s strategy to highlight its value brand portfolio. The spot will be handled by New York-based agency Deutsch, who won the creative duties for the Busch and […]
The California Milk Advisory Board (CMAB) has collaborated with Deutsch to launch a new campaign ‘Return to Real’, marking a new focus in the company’s marketing strategy from the previous Happy Cows campaign. Using real California dairy farmers, the campaign includes four TV spots, an interactive long form online video, digital banners and a robust […]
Jagermeister, the legendary German liqueur, announced the launch of their “56 Parts. Best as One” campaign in the US. Eager to display a side rarely seen, Jagermeister has tapped NY-based ad Agency Deutsch to create a campaign that focuses on Jagermeister’s rich heritage, 56 premium ingredients sourced from all over the world and the brand’s […]
http://www.youtube.com/watch?v=_vzHPVVshIE Deutsch have launched their latest campaign for Diamond, called Diamond Nut Fantasies. Recognizing that the average cook rarely get the praise and appreciation they deserve, this series of YouTube spots plays with the idea that baking them a treat with Diamond Nuts could help people transform to be the husband, neighbor, child and boyfriend […]
Almost two-thirds (57 percent) of Americans say they’re trying to get more protein in their diet, but most people underestimate the importance of both getting protein at breakfast and the protein prowess of one of breakfast’s most popular staples: milk. An 8-oz. glass of milk has 8 grams of high-quality protein, which is more protein […]