McDonald’s high-profile advertising sign in Piccadilly Circus has been overhauled to become a “gigantic interactive visitors’ book.” Leo Burnett, the fast-food company’s creative agency, has created a fictional world called “Little Piccadilly”. As people pass the McDonald’s screen, they will be invited to create their own animated character on the website LittlePicca.com and send it […]
You might have come across beer advertised as ‘craft beer’ in the supermarket, but did you know that most of them are actually manufactured by big-name companies? Luckily, there is an iPhone app called ‘Craft Check’ to help you certify if the craft beer you’re drinking is made by an independent producer or a giant […]
Aliens, giant robots and a tiger appeared greeted stunned travelers on the streets of London when Pepsi Max launched the latest in its ‘Unbelievable’ campaign. The brand adorned a typical London bus stop with digital technology to create the effects in front of unsuspecting passengers on New Oxford Street. The campaign was created by AMV […]
Starbucks announces an enhanced mobile app for Apple’s iOS which will allow customers to tip their baristas directly from the Starbucks for iPhone app. Beginning March 19, customers using Starbucks App for iPhone in the U.S., U.K. and Canada will experience a streamlined design and easy access to their account and My Starbucks Rewards information. In addition, customers […]
It’s not just lunch, it’s the First Happy Hour of the Day, and Fridays is making it official by inviting guests to lunch better with new sandwich selections and a variety of freshly chopped salads starting at $6.99, and new fresh fruit teas and smoothies. Whether it’s a quick bite or a leisurely lunch, Fridays […]
At this year’s SXSW (South by Southwest) festival, Oreo gave attendees the chance to indulge in 3D-printed cookies which came in a variety of different shapes and sizes as determined by Twitter. Unlike a traditional vending machine, the company’s “Trending Vending Machine” relies on social media to determine which flavors and color combinations are available. […]
The sound and smell of sizzling bacon might be the pinnacle of early-morning iPhone alarm clocks wake up calls … or just a way to torture yourself on a wet weekday morning. https://www.youtube.com/watch?v=PiWdF3u9C0w Meat producer Oscar Mayer has created a small iPhone accessory that plugs into the headphone jack and emits the sound and smell […]
Fitness tracker Jawbone has launched an app to combat our society’s addiction to one of the greatest, most commonly-used stimulant of all time—caffeine. Their app named ‘Up Coffee’ lets you track the amount of caffeine you consume, even those you accidentally consume in soda, chocolate, and other foods. It then goes on to show how […]
http://www.youtube.com/watch?v=xvT0MCugb58#t=0 Pizza Hut has teamed up with Chaotic Moon Studios to create an interactive touchscreen table that lets customers visualize and customize their own pies. Diners can select a pizza size and choose their sauce, cheese and toppings, as well as any side orders. After ordering, they can even play built-in games on the table […]
Jagermeister launches its first-ever mobile app that cures the Fear of Missing Out syndrome (FOMO) many people experience when they are unable to participate in a night out with friends. Millennials across the country have active social lives, and they enjoy sharing their experiences with their vast digital networks. Jagermeister, the 7th largest premium spirit […]