You can Pin it “to win it,” and you can crowd-source your Instagram stop-motion shorts and Vine videos. Now add the Instagram scavenger hunt to a growing list of innovative branded visual media campaigns. Heineken, a sponsor of the US Open, created an Instagram photo scavenger hunt to give its fans a chance to win two tickets to the […]
http://www.youtube.com/watch?v=xwndLOKQTDs They’re famed for their iconic adverts as much as their product itself – and the creative minds at Guinness have done it again. The latest commercial for the black Irish drink features a group of wheelchair basketball players in a heartwarming short film. The advert starts with the group of men playing a grueling […]
Pizza Hut has launched a new viral marketing campaign starring comedian Paddy McGuinness in the form of a series of online sketches. This sees the fast food chain appoint McGuinness as a brand ambassador for the restaurants 330 UK outlets, imparting a degree fun and passion into the brand through the medium of comedy. To […]
Captain Morgan, one of UK’s premier golden rum based spirit drink from Diageo, is launching a brand new TV, print and digital ad campaign worth £1.8m, as part of a significant, global investment into the brand. The TV creative will air on 10 September 2013 – during the England vs Ukraine football match on ITV1 […]
It is time for the 2nd Issue of our e-zine and as most big Hollywood movie franchises have found out – The sequel is not the easiest thing to make. But we hope our effort is more like ‘The Dark Knight’ rather than ‘Batman & Robin’. We have made a conscious effort to step-up our […]
Google has ended months of online speculation about the name of the latest version of its Android mobile operating system by revealing it will be called ‘Android KitKat’, after Nestlé’s popular chocolate and wafer confectionery. The creators of the world’s most popular mobile platform have teamed up with the world’s biggest food and beverage company […]
Heinz has released a new TV ad reminding parents that, “for kids that are full of Beanz, it has to be Heinz.” The 30-second ad focuses on the relationship between brothers, as younger Charlie struggles to keep up with energetic older brother Tom in games of hide-and-seek, cycling and football. Abbot Mead Vickers BBDO created […]
Toucan Sam and his trio of boisterous nephews return for their 3D encore in a wave-crashing, treasure-hunting tale of a spot from the animation and design gurus at Nathan Love. Introducing the all-new Kellogg’s Froot Loops Treasures with strawberry-flavored filling, Froot Detector marks Nathan Love’s second outing for the brand, following a stunning debut that […]
Coca Cola Israel has joined the brand’s global #shareacoke campaign, in which people could purchase personalized cans and bottles with their names on it. Building on this great idea, we decided to take it even a step further: We created a personalized road that greeted our consumers as they approached it, in the same personalized […]
Jack in the Box, one of the USA’s leading hamburger chains, today announced the launch of a new summer promotional campaign utilizing the mobile video platform Vine. Developed by their digital agency of record, Struck, the campaign consists of 101 videos showing Jack in the Box customers how to “Go Big,” a promotional theme reflected […]