The free-from sector is booming and more food products are competing in this space. So outstanding packaging design is seen as key in attracting the ‘lifestyle’ shopper. Not just those consumers who follow a free-from diet for medical reasons, but also those customers looking to reduce their sugar, dairy and gluten intake as part of […]
The Brook, the plant-based meal brand which has taken the market by storm offering premium quality, innovative recipe dishes targeting the ‘time poor’ but health and environmentally aware, announced another exciting milestone this week when its second crowdfunding campaign went live on www.seedrs.com. And once again, response to the investment opportunity has been phenomenal, with over £200,000 […]
Day of the Dead, the annual Mexican festival and colourful street carnival that celebrates the spirit world, is fast becoming a global trend. Cropping up more and more in UK popular culture, including the opening scene of James Bond film Spectre which sees Bond chase a villain through the parade in Mexico City, the festival […]
Pip & Nut launch their first advertising brand and product campaign with creative partner Who Wot Why, to raise awareness of the brand and their range of nut butters. In the ‘Superfans’ campaign, Pip & Nut obsessed squirrels bring to life the social posts from equally Pip & Nut obsessed fans. The real squirrels, together […]
Pioneering savoury snack bar – The Savourists – unveils a bold new visual identity, delivered by branding agency B&B studio. The bars are currently available in two flavours: Sundried Tomato & Herb and Black Olive & Nori Seaweed. A completely unique product in the UK, The Savourists’ snack bars are a protein-rich alternative to the […]
Premium independent coffee house, Caffè Nero, has unveiled its biggest ever advertising campaign to support the launch of its new artisan food menu, which aims to transform coffee shop food across the market. Developed by independent creative agency isobel, the advertising campaign brings to life the vibrant new menu, the biggest food transformation in Caffè Nero’s 22-year history. […]
East London Design-Practice Adventure Stories, have designed a new gift-pack for Cornish Charcuterie; the award winning charcuterie brand based in Bude, Cornwall. Titled Cornish Roulette, this quirky and entertaining parlour game contains tens sticks of hand-smoked & dried chorizo, making it the perfect gift for foodie friends. Inspired by Constructivist art and classic boxing posters, […]
Godiva has announced a new advertising campaign, ‘Wonder Awaits’, devoted to the notion of evoking wonder. With whimsically romantic vignettes and visuals, the campaign was created to spark curiosity and wonder for a younger audience. Created by McCann London, one of the world’s leading ad agencies, and directed and photographed by British director, Vicky Lawton, […]
Following five year’s double digit growth and after becoming the No.1 adult yogurt brand in the GB Convenience category (IRI, MAT to 14/7/19), Nomadic Dairy is moving forward with a new look and an addition to its layered yogurt range. With total UK market sales of £20.9m, the Irish yogurt maker is bucking the trend […]
This month, Pip & Nut, will launch its latest Limited Edition variant – Pumpkin Spice Almond Butter. The new flavour, which is set to be the first festive nut butter to launch in the UK, will roll out from 10th September into 500 Sainsbury’s stores, Boots, Whole Foods, Holland and Barrett and Ocado.com. Pumpkin Spice […]