South African growers begin preparations for their 2018/19 campaign to support the development of the UK market for their fruit. It’s the eleventh successive year that Hortgro, the organisation representing South African growers of stone fruit and top fruit, has worked with retailers, the media and directly with consumers to promote under the Beautiful Country, […]
The origins of our food are a heated and ongoing debate in Australia. Consumers want to know the truth about what they’re buying. New government mandated labels are attempting to make it clearer, but, in a push for full transparency, Goulburn Valley Fruit has completely redesigned its packaging and turned the brand into a […]
Naked announced the launch of Naked Fruit, Nut & Veggie Bars, extending the brand beyond premium juices and smoothies for the first time. A category leader for many years, Naked is committed to giving everyone easy access to fruits and veggies in innovative forms. That’s why Naked is expanding its offerings, innovating and hitting on […]
In a world where more than 24 billion selfies are taken each year, Naked Juice’s #DrinkGoodDoGood campaign is asking people to do some good with their selfies. For every selfie taken with a fruit or vegetable using #DrinkGoodDoGood, Naked Juice donates the monetary equivalent of 10 pounds of produce to communities in need, up to $500,000 worth […]
Everything at Dole in 2017 is centred around the idea that fruit should be the focus of healthy snacking. The “My Energy” campaign, which was launched in 2015, is being continued by the company under the motto “100% Natural Snacking”. The objective is to push consumers to eat more fruit and to integrate fruit into […]
Post by McDonald’s. McDonald’s USA is making nutrition choices fun and easy for families with the introduction of its fresh, whole fruit side option in kids’ meals — Cuties California Clementines. Starting in December at participating restaurants nationwide, kid-sized Sun Pacific Cuties will join McDonald’s lineup of Happy Meal and Mighty Kids Meal side choices […]
German confectioner Haribo has launched a print ad campaign that features images of juicy fruits that have been digitally manipulated into the shape of the gummy bear. Known for producing these delicious bear-shaped chewy treats, the brand could hardly have found a better way to show how their gummy bears are filled with fruity goodness. […]
innocent Drinks announced the launch of their brand new super smoothies, a range of functional health drinks, which the brand claims is the healthiest drinks they’ve ever made. The super smoothies each combine the nutritional power of fruit and veg with seeds, botanicals, vitamins and minerals to make a refreshing option that is both tasty […]
It’s autumn, which for millions means the best apples in the world are arriving in stores. Along with the many delicious traditional apples, consumers anticipate the arrival of Grapple brand apples. Grapples are the only apple on the market that actually crunches like an apple, and tastes like a grape. This healthy apple offers an […]
If you were an apple, what type of apple would you be? As peak apple season arrives, the U.S. Apple Association (USApple) helps you get to the core of the matter with AppletizeMe, an online destination that matches your personality traits to your ideal apple variety. Are you a social butterfly? That makes you a […]