Hershey’s is set to team up with 3D Systems in order to create 3D printed chocolate as well as other sweet treats. The American confectionary company has not revealed when the products may be available to the public, but the news comes shortly after 3D Systems unveils its food-safe 3D printer at the Consumer Electronics […]
The newly-opened Ziferblat café in London has an unusual business model–it charges customers by the minute instead of the items they order. Ziferblat is a Russian café chain, and currently has 10 outlets in Russia. Instead of paying for items, customers pay for the space and comfort. It charges 3 pence per minute; the average […]
McCain has unveiled a potato scented taxi, which will offer free rides for five minutes – the time it takes to microwave a McCain Ready Baked Jackets potato. The taxi will travel through London, Birmingham, Manchester, York, Leeds and Bristol, as part of a £8.4m marketing campaign. The specially designed ‘Jacket Taxi’ emits the warm […]
http://www.youtube.com/watch?v=QN8xiwybH2g As Canada experienced an intense heatwave this summer, the agency Cossette came up with a way to help people cool off while advertising the Golden Arches at the same time. The creative team created a McDonald’s delivery car, and used this miniature vehicle to give free drinks to passers-by, beach goers, and any person […]
The Coca-Cola Company and Ford Motor Company are fueling more sustainable design by collaborating on a first-ever interior fabric made from the same renewable material used to produce Coca-Cola’s PlantBottle Technology packaging. The two companies today unveiled a Ford Fusion Energi plug-in hybrid vehicle with Coca-Cola PlantBottle Technology interior fabric surfaces covering seat cushions, seat […]
PepsiCo, one of the largest food and beverage businesses in India, announced plans for the company and its partners to invest ₹33,000 crores ($5.5 billion) in India by 2020. Making the announcement, PepsiCo Chairman and Chief Executive Officer Indra Nooyi said: “India is a country with huge potential and it remains an attractive, high-priority market […]
London-based start-up Desk Beers has recently started a service that we feel will make Fridays even more awesome than they already are—a beer subscription service that sends craft beers from London breweries right to your work desk every Friday. Not only would you be able to discover and taste great local beer, it also seems […]
Based on the idea that one can lead a non-sedentary, healthy lifestyle by making small changes to their everyday routine, advertising school Escola Cuca in Sao Paulo, Brazil has created an interactive subway ad for Coca-Cola that urges commuters to take the stairs. The ad consists of placing a weighing scale at the base of […]
http://www.youtube.com/watch?v=RRxbr4eAkTg The creatives at McCann, Chile have come up with a way to help Coca-Cola promote a healthier lifestyle. A taxi was equipped with a bicycle pedal attached to a machine which calculated the discount the passenger was entitled to as he pedaled. If the passenger stopped, the discount would decrease, somehow making exercise a […]
With the National Association of Convenience Stores (NACS) show returning to Atlanta for the first time since 2010, executives from Coca-Cola didn’t have to travel very far from the company’s downtown headquarters to the show’s location at the Georgia World Congress Center. That was probably a good thing considering that they certainly had their hands […]