Ogilvy Delhi has created a digital campaign “You eat, they eat” for KFC’s add HOPE initiative, where KFC will contribute upto ₹5 from the sale of every bucket. The agency saw an opportunity to use the KFC bucket to raise awareness for the plight of millions of children, suffering from hunger. These short, animated films […]
Mid-October sees the launch of a bold new visual identity for KFC advertising in the UK. Created by BBH London and inspired by KFC’s American heritage, the new work delivers a fresh, bold and modern feel for the brand. It aims to relaunch the brand’s most distinctive brand assets with a bang, creating consistency across all […]
Ogilvy K1ND recently helped KFC launch its very first WeChat-based Virtual Reality Charity Gallery in a campaign aimed at raising awareness about autism. Featuring KFC ambassador Chris Lee, the cutting-edge VR gallery was built using StoryBuilder, a proprietary tool developed by Ogilvy K1ND that brings together the power of social and virtual reality. With the […]
But you can’t eat it. If you’ve ever thought to yourself, “It’s great that this sunblock is keeping me from getting a sunburn, but I wish it would make me smell like a 12-piece bucket,” have we got news for you. KFC YUM is now making “Extra Crispy Sunscreen.” According to the fast food company, […]
KFC is one of the “leading delivery expert of the food category” in Thailand. To celebrate this achievement, the fast food chain created a series of limited edition packaging for its customers. The company took all of its existing takeaway packages, boxes and cups, and added a unique exterior design to convey the message of […]
BBH London and Partizan’s Giles Ripley cast ‘Randy O’Brien’, bogus KFC Chief Apology Officer, in a tried and tested comedy classic, the faux corporate apology. Hand-crafted in a single shot, what starts as tongue in cheek evolves into an increasingly hilarious celebration of what Randy is apologising for in the first place.
KFC India has launched add HOPE – an initiative to fight hunger in the country, at an event in Hyderabad. The program is now being amplified through KFC’s digital and social media channels. To help contribute towards fighting hunger in India, Blink Digital added another leg to KFC’s add HOPE with the ‘Plate of Hope’ […]
KFC launched its latest campaign in the UK and Ireland, with ‘Roller Skater’, a good-vibes film directed by Sara Dunlop from Rattling Stick and created by BBH. Shot over three days in Cape Town , Sara enrolled specialist roller-blading movi-cam operator, Mryon Mance to help capture the lead character as he cruises home on his […]
April Fools’ Day was a month ago, but KFC is only just now announcing that it has made two edible nail polishes that bring the classic tagline, “Finger Lickin’ Good,” grossly to life. Ogilvy & Mather worked with food technologists at McCormick, the spice company that provides KFC’s secret mix of 11 secret herbs and […]
In 2015, Romania faced an education crisis. Only 40 percent of high school students in the country passed the baccalaureate exam, which is equivalent to the SAT. To help address this nation-wide concern, KFC Romania teamed up with MRM/McCann Romania to launch the Wi-Fi Test Campaign. The campaign aims to offer free Wi-Fi to students if […]