Heinz empowers “Other MC’s” while promoting its Pickles Ketchup which tastes just like McDonald’s

<strong>Heinz empowers “Other MC’s” while promoting its Pickles Ketchup which tastes just like McDonald’s</strong>

The #1 Ketchup brand highlights and creates an innovative acceleration program for McDonald´s copycat diners in a campaign conceived by Brazilian ad agency Africa Heinz is always surprising its consumers with new products and experiences. In Brazil, it launched a pickles-flavored ketchup that soon attracted great public attention for its taste resemblance to… well… McDonald’s. […]

FROM ONE KING TO ANOTHER: BURGER KING® UK ENSURES ALL EYES ARE ON THE ‘KING’ THIS CORONATION WEEKEND

FROM ONE KING TO ANOTHER: BURGER KING® UK ENSURES ALL EYES ARE ON THE ‘KING’ THIS CORONATION WEEKEND

Burger King® UK has changed its famous logo at its flagship restaurant in Leicester Square this week, spotlighting the word ‘King’ to celebrate the Coronation of King Charles III.   The idea by Splendid Communications has seen the iconic Home of the Whopper® share its crown for the weekend to honour the new King in town, […]

Wunderman Thompson UK and KitKat invite people to ‘Have a Break’, without even saying it

<strong>Wunderman Thompson UK and KitKat invite people to ‘Have a Break’, without even saying it</strong>

Wunderman Thompson UK has partnered with KitKat to demonstrate how iconic their tagline is, using only five letters to prove the enduring power of a consistent brand message. KitKat introduced their ‘Have a Break, Have a KitKat’ tagline in 1957, and to this day it’s widely recognised all around the world. In fact, it’s a […]

Coca-Cola owned smartwater launches its summer campaign with Pete Davidson

Coca-Cola owned smartwater launches its summer campaign with Pete Davidson

Coca-Cola owned smartwater is launching its summer campaign with the rollout of a brand new film featuring comedic brand spokesperson, Pete Davidson. In the new film, summer is here and like anyone, Pete wants to spend his time enjoying the most of it. To keep it smart, Pete has come up with a special solution – robopete. A new […]

NICK KNOWLES STARS IN MCCANN LONDON’S DIGITAL-FIRST CAMPAIGN FOR SHREDDIES, TO HELP YOU BE SHREDDIE FOR ANYTHING

<strong>NICK KNOWLES STARS IN MCCANN LONDON’S DIGITAL-FIRST CAMPAIGN FOR SHREDDIES, TO HELP YOU BE <em>SHREDDIE FOR ANYTHING</em></strong>

McCann London, the award-winning creative agency, is thrilled to announce the launch of Shreddie For Anything, starring Nick Knowles in series of digitally led, comical films for the UK’s adored cereal brand, Shreddies (a favourite from Nestlé Cereals, made by leading global breakfast cereal company Cereal Partners Worldwide (CPW)). In an increasingly cluttered and competitive […]

Häagen-Dazs wants you to celebrate à la Française’ in their first global collaboration campaign

<strong>Häagen-Dazs wants you to celebrate à la Française’ in their first global collaboration campaign</strong>

Häagen-Dazs has teamed up with Pierre Hermé, the ‘Picasso of pastries’, to create the ultimate indulgence with a French twist. The new global campaign is part of Häagen-Dazs’ ethos “Don’t Hold Back,” and celebrates French culture, love, and macarons. Häagen-Dazs don’t want you to hold back on the French vibes in their new global campaign. […]

Star Pubs & Bars and St Luke’s show how pub licensees can make their mark with their pub business

Star Pubs & Bars and St Luke’s show how pub licensees can <strong>make their mark with their pub business</strong>

Star Pubs & Bars is empowering licensees to create pubs with passion and personality, showing pub licenses that anything is possible if they have the right backing in place. The B2B campaign created with St Luke’s has been produced for Star Pubs & Bars, the pub business of HEINEKEN UK, and aims to recruit more people to lease […]

Burger King asserts “The Most Important Meal of the Night” in campaign with DAVID New York

<strong>Burger King asserts “The Most Important Meal of the Night” in campaign with DAVID New York</strong>

The print and outdoor campaign celebrating breakfast will run in Latin America While breakfast is touted as “the most important meal to start the day,” Burger King is flipping that notion on its head to showcase how sweet breakfast is toend your night too. “Late Breakfast” by DAVID New York centers on a long-held tradition […]

Costa Coffee launches new creative platform ‘Made a Little Better’ with integrated campaign

<strong>Costa Coffee launches new creative platform ‘Made a Little Better’ with integrated campaign</strong>

The integrated campaign, created by Wunderman Thompson UK, part of the WPP Open X team, will showcase ‘Made a Little Better’, a new creative platform for the Nation’s Favourite Coffee Shop. Buying a coffee is often far more meaningful than reaching for your next caffeine hit. It’s an emotional lift with the power to make […]

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