As summer draws to a close, Leo Burnett launch their latest brand activation campaign for McDonald’s, the ‘Happy Readers Book Tour’, to ensure as many children as possible return to school with a book in-hand. In a bid to get more children reading, McDonald’s is launching the Happy Readers Book Tour, which alongside in restaurant […]
Following a long-standing partnership, Cihuatan Rums has teamed up with Appartement 103 to craft a super premium range of Single Barrels expressions aimed at connoisseurs and collectors all around the world: Cihuatán Folklore. This range showcases Cihuatán’s technical prowess, knowledge and attention to detail in crafting top world-class rums, establishing El Salvador as a pure […]
The new campaign tears up the rule book and asks fans to act on their words
The&Partnership have worked with Snickers, who are partner of the England teams, to create a new campaign aimed at driving genuine support for England’s Lionesses. The new pioneering campaign calls on the British public to go ‘full fan’ this summer – relaying the message that you’re only half-supporting England if you only support the men’s […]
Fast growing premium dips brand Holy Moly has appointed Hell Yeah! as its creative agency. The brand, which is stocked in major UK supermarkets, and which sits at number 14 in the UK’s Top 100 Startups, is working with Hell Yeah! on its first ever above the line creative campaign. The work will run through […]
Twinings is one of the world’s longest-running brand marks, with a home in London since 1706. Creators of the English Breakfast blend, Earl Grey and Lady Grey, it has been the go-to brand for consumers in China and South-East Asia seeking a taste of old-world western luxury. However, to a younger generation of more worldly […]
Pilgrims Choice, the UK’s No2 Cheddar brand, has unveiled a major new multi-channel marketing campaign in pursuit of owning the essential driver of purchase and consumption, namely great taste. The disruptive new ‘Taste Matters’ campaign signals the next step in Pilgrims Choice’s bold strategy to grow market share through responding to changing market dynamics and […]
The Best of Global Food And Beverage Design And Marketing Communications Crowned At The 24th FAB Awards Show on YouTube
FAB Finalists of The 24th FAB Awards Revealed!
£2m+ omnichannel campaign will drive consumer awareness and highlight health benefits of category-leading innovation
JOHN WEST Launches 360° Marketing Campaign For Enriched Tuna Range
The 24th FAB Awards are Now Open for Entries!