Mars Food and agency AMV BBDO have launched the latest advert in its new Dolmio ‘No drama’ campaign, aimed at helping families to enjoy drama free dinnertimes. The campaign, which launched in August, stems from the insight that dinnertime can be the most stressful part of the day – but the power of Dolmio is […]
M&M’s is turning up the fun with its interactive beatbox platform and giving fans a first taste of a new song from award-winning singer and songwriter, Jessie J. An animated version of Jessie J joins M&M’s iconic spokescandies on bitesizebeats.com to encourage fans to create their own beat for a chance to unlock an exclusive preview of her new song […]
Cesar dog food has always been committed to providing dogs and dog owners with shared moments of joy. Now, to kick off their new campaign centred around making weekends special for our furry best friends, they held a unique one-time event. Treating pooches and their parents to that most treasured of weekend meals, Sunday brunch. […]
The FAB Awards have released the speakers and panelists line-up of the FAB Forum, which is supported by YouTube for this year. The Forum is an invite only event that will be held on May 25th, and will act as a precursor to The 19th FAB Awards. It brings together brands, creatives, media and tech to shine a light […]
M&M’s brought a whole new flavour of fun to New York’s Times Square by transforming iconic billboards in the famous square into an innovative, augmented reality gaming arcade. Much like the traditional caramel flavour, the M&M’s ARcade tapped into a nostalgic feeling and brought back memories of a classic old-school arcade. It gave fans the […]
Share a video or photo of you recreating a PELE move below and you could be heading to Barcelona to train with PELE. #PLAYLIKEPELE pic.twitter.com/RJoF4zuWiL — Snickers Ireland (@SnickersIE) May 5, 2017 To mark the launch of Snickers’ ‘Play Like Pelé’ campaign, the confectioner has enlisted the help of creative agency, Irish International, and hybrid […]
Snickers has revealed their launch of “Sknickers” – a new line of men’s underwear – was an April Fool’s Day prank. In a seemingly serious stunt, Snickers announced the “industry-leading product innovation” was the “answer to men’s wellness trends.” The “Sknickers” underwear range would supposedly “hit stores in the coming months” and “offer wearers a […]
Snickers and Gay Star News have launched a campaign to help LGBTI people ‘be who you are’. Gay Star Support, a new part of the Gay Star News site, will provide resources for anyone in the community who is struggling. It will tell stories of LGBTIs who have been through tough times and now want […]
This March, American college sports fans aren’t the only ones with basketball fever. The Pedigree ‘pup-letes’ are hitting the court in a new adorable campaign from the Mars, Incorporated owned brand. The new ads are part of Pedigree’s ‘What does it take to be a Pedigree Pup-Lete?’ video series, created by advertising agency BBDO New York, which launched in […]
Small dogs are on the rise! Today, more than half of pet-owning households have a small dog and those households are constantly seeking out new ways to make their pets happy. That’s why Cesar, the leading brand in small dog wet food, has introduced Cesar – a new line of gourmet dry dog food, designed […]