Subway has introduced its first ever seasonal sub, the Festive Feast, with an ad centering on the sub as a pick-me after remembering the social missteps at a recent holiday work party. The meaty sandwich, packaged with turkey breast, pork sausage, bacon, cranberry sauce and a choice of salad is the brand’s attempt at adapting […]
McCann London and Shredded Wheat have given consumers the chance to ‘Shred Life’ in a new diving competition with a £150 cash prize. Following on from the Shredded Wheat campaign in which a diver was seen jumping into the chlorinate unknown to ‘Shred Life’ himself, the brand has expanded the creative further by allowing consumers […]
Shredded Wheat has launched a new brand platform with the message that, on a breakfast of 100% whole grain wheat, you won’t just “do” life, you’ll “shred it”. “Shredded”, created by McCann London and running across TV, social media and press, celebrates the attitude of getting out there and absolutely shredding whatever it is you […]
Subway is promoting its popular Subway £3 Lunch range with a new TV campaign breaking on Wednesday, July 6th. The TV ad, created by McCann London, shows a young man nervously trying to woo a girl as she decides what to order at a Subway store. He spots a poster advertising the Subway £3 Lunch […]
Subway has unveiled a new brand platform, called ‘Keep Discovering’, to promote the various flavours and combinations that it offers. The campaign by McCann London, comprises TV activity supported by a cross channel campaign. The TV and cinema executions play on the tension when the moment to order your Sub arrives in a humorous, yet […]
McCann London is bringing Joey Essex to the masses as the face of Batchelor’s new campaign for Cup a Soup’s new Deliciously Thick range. The campaign sees a topless Joey grabbing a shirt as he walks out of a bedroom and crossing into a smart kitchen to a classical soundtrack. Pulling the garment on but […]
As part of the Bisto Together Project, McCann London has created a new campaign showing the power of home-cooked food to bring people together. Launching two new range under in the Bisto Made Simple brand, the “Bisto New Baby” campaign, focuses on a young couple that has just had their first child. In the TV […]
McCann London has launched a new colour-infused TV commercial for Sharwoods Stir Fry, directed by Blink Art’s Cathering Losing. Catherine’s bold, colourful style was the perfect match for Sharwoods who wanted a colourful, exciting TVC that bought their product to life, showing influences from around the world. Catherine’s portfolio of work is mainly photographic, but […]
Artem physical special effects company, has created a wearable Fred the Homepride man suit to feature in a new generation of Homepride commercials, commissioned by McCann London. The team who brought Halo’s Master Chief and Titanfall’s pilots to life have constructed a giant suit to be worn by a puppeteer in the latest run of […]
http://www.youtube.com/watch?v=wQ_uGS_hD-k&feature=youtu.be Nespresso has called on Hollywood A-listers George Clooney and Matt Damon to help launch its new digital platform, run in partnership with Google and YouTube. “This partnership is not just about a TV campaign,” explained Jean-Marc Duvoisin, CEO of Nestlé Nespresso S.A. “This leap forward in our brand strategy is about giving coffee lovers the […]