On Friday 19th August, Absolut will offer anyone with the Uber app in London the opportunity to be whisked off to the ultimate summer party location on a private jet, for a once in a lifetime #AbsolutNights experience showcasing that the best nights happen out of the blue. The winners will have to be located […]
To support the launch of its new Golden Hoops, Hula Hoops is back on TV screens as part of a £1.5m media campaign. On air from 22nd August to 25th September, the new advert will feature two Golden Hoops bathing on sun loungers in a tongue-in-cheek acknowledgement that the new snack is baked to contain […]
The Jamie Oliver Media Group will build on the success of its Drinks Tube channel with the world’s first 360-degree bullet time cocktail recipe video on 29th January. The video will be released across the Drinks Tube channel, receiving support from Jamie’s portfolio of digital platforms, which have a global audience of over 30 million […]
Sacla, the Italian food brand, has appointed The Village Communications to run its media buying and planning account after a competitive pitch. The Village will take over the £1m account immediately from the incumbent, John Ayling and Associates. The vast majority of marketing activity for the brand will be focussed on Sacla’s Classic Basil Pesto […]
Mars Chocolate UK has aired its latest ad for Mars bar, the latest installment in MARS’ ‘Winning’ campaign, in which it portrays the chocolate bar as a reward for conquering everything life throws at you. The ad first aired on the 1st January, during the Coronation Street ad break. The new advert follows the story […]
Doritos, the crisp brand owned by PepsiCo, has teamed up with the Lad Bible to launch ‘The Summer Bible’, the world’s first 12-hour holiday challenge. The Summer Bible will host “courageous videos and the best summer hacks” and encourage people to make the most of summer. The Lad Bible will document its own experience on […]
Kellogg’s, the leading cereal brand, launches its sponsorship of popular Channel 4 gameshow Deal or No Deal, to promote its All-Bran cereal range. The sponsorship deal has been managed by Carat and Channel 4 Sales and has been designed to position the All-Bran cereal range as the tasty breakfast choice that keeps you regular. Starting […]
Inside the luxurious Johnnie Walker Experience, a short walk from the PGA Centenary Course where the main action will take place this weekend, a team of European golf journalists sealed a two-shot victory over their American rivals at the exclusive Johnnie Walker Mini Golf Course. Winning captain, golf pundit and former Ryder Cup captain, Colin Montgomerie said: […]
The International Food and Beverage Creative Excellence Awards are delighted to announce that Kit Kat has been named the 2014 Brand of The Year, bagging a total of 4 nominations across the various categories. The chocolate brand was awarded for having multiple projects recognised in different media categories. “Kit Kat’s ideas were innovative and exciting […]
http://www.youtube.com/watch?v=B-3sVWOxuXc Guinness, the Diageo stout, is releasing a TV ad featuring a Congolese fashion subculture called the Sapeurs as part of its ‘Made of More’ campaign. The Sapeurs are a society of men from Brazzaville, the capital of the Republic of Congo, who, after finishing their day jobs as labourers and factory workers, dress in […]