Williams Murray Hamm (WMH), the brand innovation, design & strategy agency, is behind the new identity for the international The FAB Awards program, which recognises the best in creative work for food, beverage and restaurant brands in over 60 countries. FAB awarded WMH the brief without a pitch and asked the agency to create a […]
Napolina, one of the UK’s leading Italian cooking brand, has unveiled a new look for its full product portfolio with strategy and design by brand consultancy Brandon. The updated range is currently rolling out, starting with tinned tomatoes that launched on shelf in September. Napolina, which originally launched in the UK in 1965 and is famed for […]
Sedley Place has been collaborating with Roust’s Design Team to evolve Russian Standard Original in response to market factors and changing consumer perceptions. Russian Standard has seen significant growth in sales volume over recent years, and has become the second largest vodka brand in the UK, but the brand hasn’t launched new, more contemporary packaging […]
Kingdom & Sparrow has rebranded one of the UK’s most celebrated heritage beer brands to help them appeal to a newer generation of beer-drinkers. Young’s, with a brewery dating back to 1831, was under pressure to revitalise and refresh. Kingdom & Sparrow was brought in to give the brand relevance in today’s market whilst maintaining […]
Sixty years ago, a chef at a quaint café in Seattle, named after its owner, Marie Nordquist, realised he was onto something when customers were lining up for his new blue cheese dressing. It wasn’t long before Marie’s Salad Dressing was bottled for local retailers and eventually expanded with over 40 flavours available US-wide. Today’s desire for […]
One of the UK’s leading children’s cookery author, who has sold more than six million cookbooks worldwide, has undertaken a major packaging overhaul with OurDesignAgency to add further trust and credibility to the children’s chilled meals category. It is hoped the Annabel Karmel packaging refresh, along with updated recipes, will reinvigorate the category by creating […]
Having been in the market since 2013, Cù Bòcan found itself in need of a complete repositioning. With a previous design that focussed on a myth rather than the product’s merit, this Highland Single Malt needed a new brand that would appeal to a more modern whisky drinker, so they partnered with Thirst Craft. Subtly […]
Cracker Barrel Cheese has always been about award-winning craft and quality, a discerning choice. Beyond just purveying the exceptional product, BrandOpus built on the Cracker Barrel brand’s success by increasing premiumisation while delivering moments of everyday specialness every day. Cheese is never just cheese, and a moment with cheese is one of life’s simple pleasures—whether […]
Branding agency Williams Murray Hamm is behind a striking and sophisticated, paisley-inspired brand identity for a new collection of rare and old single malts called the Secret Speyside Collection. The 15 single malts in the collection have been distilled at four seldom-seen distilleries and all aged between 18 and 30 years old. Williams Murray Hamm’s […]
James White Drinks has unveiled a refreshing modern design for its popular Beet It Organic beetroot juice, which has been bottled in rural Suffolk since 2005. Introducing James White’s new style logo, the new design incorporates the original calligraphy and a refreshed stylised beetroot illustration and complements the new “Bold by Nature” company strapline and […]