Caffeinated gum is now a thing from the Mars Wrigley Confectionery company. The gum, called Alert Caffeine Gum made its debut just in time to wake people up from their daylight saving-induced sleep. Alert is calling attention to its new chew with a ‘That’s a Thing Now’ campaign. The chewing gum contains 40mg of caffeine […]
Cheetos, the snack brand from PepsiCo’s Frito-Lay division, is inviting fans to see the world in a whole new light – a dangerously cheesy one – thanks to the new ‘Cheetos Vision‘ app launching at SXSW 2018. Available on the App Store, Cheetos Vision is an artificial intelligence-powered camera that turns everything a mobile user […]
Johnnie Walker is proud to unveil Jane Walker, the first-ever female iteration of the brand’s iconic Striding Man logo. The Jane Walker icon will debut on a special-edition offering of our award-winning Black Label blend. Johnnie Walker Black Label The Jane Walker Edition will be available to whisky fans US-wide beginning in March to coincide with Women’s […]
IHOP launched a new TV and online campaign called “Declaration of Pancakes” to promote everyone’s favourite upcoming holiday: IHOP National Pancake Day, which the restaurant will celebrate by giving away free pancakes to everyone in America. The spot, created by Droga5 New York, opens on a scene reminiscent of 1776 and the signing of […]
Taco Bell has won bragging rights over its fast food rival Burger King after it officially leapfrogged the chain in the latest rankings of America’s most profitable chain eateries. The Mexican-inspired restaurant’s climb sees it sit in fourth place, behind table toppers McDonald’s, Starbucks and Subway respectively, according to Techmonic. Taco Bell’s has found favour […]
Naked announced the launch of Naked Fruit, Nut & Veggie Bars, extending the brand beyond premium juices and smoothies for the first time. A category leader for many years, Naked is committed to giving everyone easy access to fruits and veggies in innovative forms. That’s why Naked is expanding its offerings, innovating and hitting on […]
Fans of the signature silky smooth taste of DOVE Chocolate will go “nuts” for the brand’s latest product innovation — DOVE Chocolate Covered Dusted Almonds and Cashews. To support the growing consumer trend of seeking a more balanced lifestyle in their food decisions, these delicious almonds and cashews are covered with DOVE Milk or Dark […]
McDonald’s Corp is removing cheeseburgers from U.S. Happy Meal menus and shrinking the french fry serving in one “Mighty Meal” as part of a new global plan to cut calories and make its food for children more healthy. The changes announced Thursday come as the world’s biggest fast-food chain for the first time established global […]
PepsiCo announced the launch of bubly, a new sparkling water that combines refreshing and delicious flavours with an upbeat and playful sense of humour to shake up the sparkling water category while keeping it real with no artificial flavours, no sweeteners, and no calories. Available across the US beginning February 2018, bubly is available in […]
For ice cream lovers who only indulge on special occasions or limit themselves to a weekly treat, Ben & Jerry’s has created Moo-phoria, a new line of light ice cream with satisfyingly euphoric flavours. Moo-phoria pints are full of all the wonderful chunks and swirls that fans adore, along with rich and creamy vanilla, chocolate, caramel and […]