Jack Daniel’s Teams with Oath on Microsite for ‘Find Your Taste Of Tennessee’ Campaign

Jack Daniel’s Teams with Oath on Microsite for ‘Find Your Taste Of Tennessee’ Campaign

As part of its “Find your taste of Tennessee” campaign, Jack Daniel’s has launched a microsite that teaches you different whisky based cocktails, paired with recipes and music. Parent company Bacardi Brown-Forman Brands has worked with media tech company Oath and media agency Spark Foundry to create the microsite aimed at getting consumers to experience […]

Jägermeister Unveil First Digital Expression of their New Creative Direction

Jägermeister Unveil First Digital Expression of their New Creative Direction

Premiering a new creative direction, Mast-Jägermeister SE has launched its global and US website at Jagermeister.com. The new experience features Bauhaus-inspired typography; a rich green, amber and gold palette; and footage expressing the energy of the legendary herbal liqueur. The new Jägermeister creative direction celebrates the tension between the German precision that goes into crafting […]

Hershey’s Launches an “Edible” Chocolate Site

Hershey’s Launches an “Edible” Chocolate Site

Hershey’s created a promotion that united two passions, chocolate and the internet. Using the “Open Your Mouth and Eat the Site” campaign, the brand launched a challenge for consumers using a site made with real chocolate pieces. The platform allows consumers who buy Hershey’s products to “eat” virtual pieces and receive an equivalent piece made […]

Kohana Coffee Unveils Brand New Web Platform

Kohana Coffee Unveils Brand New Web Platform

The Kohana Coffee Company has launched a brand new web platform and unveiled a host of online changes that reinvent the gourmet roaster’s user experience. The new platform serves up a unique marketing style and inviting appeal via a fresh, ultra-clean look whose light and airy feel reflects the brand’s unique Hawaiian origins. Visitors to […]

Virtual Reality Makes Dole Farm Visit An Adventure

Virtual Reality Makes Dole Farm Visit An Adventure

Visitors to Fruit Logistica in 2017 will have an exclusive opportunity to experience the “Visit my Farm” app live and to visit a Dole banana farm thanks to virtual reality. The new technology will allow visitors to take a look over the shoulder of Dole employees at each stage of production. This innovative marketing tool enhances […]

hungryhouse and Quiqup Team to Take the Hassle Out of Takeaway Delivery

hungryhouse and Quiqup Team to Take the Hassle Out of Takeaway Delivery

hungryhouse.co.uk, one of the UK’s best-known online restaurant platforms, and Quiqup, a UK start-up specialising in on-demand logistics, announced a partnership to enable hungryhouse restaurant partners in London to tap into Quiqup’s on-demand infrastructure. The partnership gives hungryhouse restaurants on-demand access to Quiqup’s growing fleet of bicycles, scooters and cars, its underlying technology and customer […]

Droga5 Crushes it in New Campaign for Dixie

Droga5 Crushes it in New Campaign for Dixie

With its leak-resistant lid and super sturdy design, Dixie To Go cups are built for the millions of coffee drinking Americans who crush their mornings – from dad’s who serve up Michelin star PB&J’s for their kids, to mom’s who captain minivans full of toddler-sized scream machines. But more often than not, these feats of […]

Blink Digital Takes the Sleuth Approach to Unlock KFC’s New Product from the US in India

Blink Digital Takes the Sleuth Approach to Unlock KFC’s New Product from the US in India

Digital agency Blink Digital has devised a fun yet innovative route for launching KFC’s latest product from America in India. By creating a microsite the agency took gamification to the next level by asking participants to unlock the biggest secret to discover KFC’s latest product launch! The objective behind creating the microsite was to enable […]

Domino’s plans for more ambitious store growth following strong online sales

Domino’s plans for more ambitious store growth following strong online sales

Domino Pizza’s broad ranging marketing activities have helped the company strengthen its position in the increasingly competitive UK fast food delivery market with strong annual results that will facilitate the opening of an additional 400 new stores. As part of its strategy to hold off competition from the likes of Deliveroo and UberEats, Domino’s recently […]