Naked have re-invented the world of marshmallows with a unique and innovative range of naturally handmade products, including a brave new range extension – real marshmallow infused gin and vodka. Design Happy were enlisted to ensure the branding was equally dynamic and encapsulated their light-hearted take on a campfire classic. Customers were calling out for […]
This Chinese New Year, discerning tea drinkers will be able to celebrate the advent of the Year of the Rooster with Newby’s beautifully-designed Festive Tea Caddy, containing a limited edition, irresistible blend of Newby’s award-winning Assam tea and the finest almonds. Providing the perfect way to add flavour to a jubilant Chinese New Year, the […]
As part of its urban positioning, LABEL 5 presents its very limited “City Edition”: the quality of Classic Black in a street art designed bottle. “It’s the perfect time to rediscover all of what LABEL 5 Classic Black has to offer: intensity, uniqueness and smoothness,” said the Scotch Whisky brand in thier release. By being entirely […]
Americans spent about $1.4 billion on cheese snacks in 2016, and few brands know that better than Wise. The snack giant has been making Cheez Doodles since the early 1950s—extruding them at a rate of 220 doodles a second at its plant in Berwick, Pa., Wise turns out an estimated 15 million pounds of Cheez […]
Carlsberg is set to take the first step towards revitalising its flagship brand, with a bold relaunch of Carlsberg Export from January 2017 and a £15m marketing spend designed to connect with millennial drinkers. The look and feel of Carlsberg Export will be transformed with a stylish new design by Taxi Studio, that reflects the brand’s […]
Upland Brewing Company have announced a refreshed packaging and ad campaign for their renowned Sour Ales. Sour ales—beers that are made with wild yeast and intentionally are often intensely tart and acidic – have emerged from the beer geek underground into becoming an increasingly popular choice for adventurous craft drinkers. Upland partnered with Young & Laramore to […]
Budweiser is launching newly designed limited-edition holiday packaging, spreading holiday cheer US-wide. Debuting in November, the seasonally relevant packaging is designed to creatively reflect Budweiser’s traditional festive holiday spirit. Designed in partnership with Jones Knowles Ritchie New York, the all-red, tonal look is inspired by the brand’s longstanding history of decorating its 12 US breweries […]
Hennessy Fine de Cognac is a contemporary re-interpretation of the “Fine à l’eau” tradition, a light, clean and youthful take on premium cognac that is perfect for drinking neat, with water, on ice or mixed in cocktails. To celebrate the blend’s unique mixability, Hennessy launched a digital campaign entitled #thefinemix, which invites consumers to share […]
Lindahls, the leading Swedish quark brand, is launching a range of products in Waitrose, with design by Hornall Anderson. Quark, a type of fresh dairy product, is extremely popular in Northern Europe, and is seen as a huge opportunity in the UK. It is natural, high in protein and fat free, as well as healthy, […]
Premier Foods has revealed the new packaging design for the UK’s number one brand in Asian cuisine – Sharwoods – hitting the shelves this month in the UK and internationally. The vibrant design has been developed by award-winning branding consultancy, Coley Porter Bell. Charged with increasing stand-out and helping consumers engage with the brand better, […]