We take a look at YORICA! “Free Loving Treats” Designed by Mystery

We take a look at YORICA! “Free Loving Treats” Designed by Mystery

Yorica! is a new brand of deliciously natural, healthy and “free-from” treats, including ice creams, shakes and frozen yoghurts. Owners, Monde Capital, hired Mystery to develop the initial concept into a scalable F&B brand, a free-from alternative to ice cream, fro-yo and shakes. The brand has started with an initial retail site in London’s vibrant […]

Stimorol set to be star of the gum aisle with revitalised visual identity and portfolio architecture by Bulletproof

Stimorol set to be star of the gum aisle with revitalised visual identity and portfolio architecture by Bulletproof

Bold new branding aims to drive consumer reappraisal while capturing the attention of Millennials looking for ‘cool’ refreshment Strong portfolio design delivers strong shelf blocking while ensuring consumers can easily navigate this extensive range of 70+ skus European gum brand Stimorol is set to revitalise the gum category with the relaunch of its entire range […]

RAWLIGION Revolutionising The Way Londoners Perceive Plant-Based Food

RAWLIGION  Revolutionising The Way Londoners Perceive Plant-Based Food

Rawligion owner, ex-professional poker player John Tabatabai, approached Mystery to create the brand positioning, brand ID, graphics and interior of the first site of his new fast-casual restaurant concept.  John’s mission was to deliver ‘nutrient-dense food to improve the health and well being of customers’.  Tabatabai is very passionate about creating only the highest quality […]

Bounce launch new Protein Energy Bites

Bounce launch new Protein Energy Bites

Having worked with the Bounce brand for six years, Biles Hendry was asked to develop packaging for their newest innovation: Bounce Protein Energy Bites. Famous for its Energy Balls, the brand was an early pioneer in the protein energy snack market, which has exploded over the last few years as a healthy and sustaining alternative […]

Lilydale’s New Campaign Leads the Way for Traceable Food Origins

Lilydale’s New Campaign Leads the Way for Traceable Food Origins

Lilydale Free Range Chicken is giving Australians the opportunity to trace each pack of chicken back to farm it came from. This move is being supported by a communications campaign created with M&C Saatchi and Hidden Characters, conveying the farm trace capability. New research reveals Australians want to know more about the origin of the […]

Pakistan’s Fauji Foods First to Adopt Ecolean’s new 125ml Package Size

Pakistan’s Fauji Foods First to Adopt Ecolean’s new 125ml Package Size

Dairy producer Fauji Foods Ltd, Pakistan is the first to introduce its tea creamer in the brand new Ecolean Air Aseptic 125ml package. The two companies signed one of the most comprehensive deals in the industry during 2015. The corporation is now further deepened when Ecolean’s new smaller 125ml package solution hits the shelves. Earlier in […]

Spindrift Puts the Real Fruit Front & Centre on All Packaging

Spindrift Puts the Real Fruit Front & Centre on All Packaging

Spindrift, line of sparkling beverages made with real squeezed fruit, unveils new packaging that conveys their core mission of  “real.” Their new look of “real” will roll out to stores and foodservice partners beginning in August 2016. “Spindrift was founded six years ago, on one simple idea: take fresh juice, squeeze it and make the […]

New Look Hayman’s Gin Brand By Field Day

New Look Hayman’s Gin Brand By Field Day

Hayman’s Gin has engaged creative agency Field Day to create a new brand design to help tell the story of its rich history as original English gin makers. The new branding was developed through hand drawn illustrations of the different elements representing Hayman’s Gin, such as the botanical ingredients, ‘Marjorie’ the copper pot still (named […]

ButterflyCannon Create Packaging Design for Glenmorangie Tarlogan

ButterflyCannon Create Packaging Design for Glenmorangie Tarlogan

Glenmorangie Legends is the brand’s exclusive Travel Retail Collection, each expression celebrating a legendary story of the lands that have been home to the Glenmorangie Distillery since 1843. ButterflyCannon worked with the Glenmorangie team to identify the overriding and individual concepts, as  well as designing the range’s packaging. Glenmorangie Tarlogan is the third expression to be […]

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