IKEA Japan Introduces Blue & Yellow Ice-Cream to Celebrate 5th Anniversary

IKEA Japan Introduces Blue & Yellow Ice-Cream to Celebrate 5th Anniversary

To commemorate the fifth anniversary of IKEA’s Shinmisato branch in Japan, the furniture giant introduced blue and yellow ice-cream, much to the chagrin of customers. The ice-cream is colored like the Swedish flag, alluding to the country IKEA originated from. Many failed to see that this was a branding strategy, calling the colors unnatural enough […]

Captain Morgan Adopts ‘Cola’ Gator For Florida’s Big Game

Captain Morgan Adopts ‘Cola’ Gator For Florida’s Big Game

A heated sports rivalry is a cause for tailgates, touchdown dances and raising a Captain Morgan Spiced Rum and cola with friends. To heighten the excitement this season and to ensure responsible decision-making while enjoying a good game, Captain Morgan, the most famous privateer of all time, will officially adopt a live, pet alligator named Cola. […]

McCain Unveils Potato Scented Taxi

McCain Unveils Potato Scented Taxi

McCain has unveiled a potato scented taxi, which will offer free rides for five minutes – the time it takes to microwave a McCain Ready Baked Jackets potato. The taxi will travel through London, Birmingham, Manchester, York, Leeds and Bristol, as part of a £8.4m marketing campaign. The specially designed ‘Jacket Taxi’ emits the warm […]

Moët & Chandon Focuses on Novelty with a Champagne Vending Machine

Moët & Chandon Focuses on Novelty with a Champagne Vending Machine

French spirits maker Moët & Chandon is using a new approach to sell its Champagne, putting its bottles behind glass in a vending machine. The vending machine is part of the holiday gift section at British department store Selfridges, and dispenses mini bottles of Moët & Chandon. By putting its product in such an ordinary […]

Great British Chefs & Tesco Launch New Kids Cooking App for Christmas

Great British Chefs & Tesco Launch New Kids Cooking App for Christmas

Encourage your kids to conjure up some tasty winter treats from the new free Cooking with Kids Christmas App from Great British Chefs, the award-winning recipe site, and Tesco, launching in mid-November. With a total of 105 exciting Christmas and Winter recipes, all created by Britain’s finest chefs, the app is designed to give parents […]

McDonald’s Miniature Delivery Car Gives Out Drinks To People During Heatwave

McDonald’s Miniature Delivery Car Gives Out Drinks To People During Heatwave

http://www.youtube.com/watch?v=QN8xiwybH2g As Canada experienced an intense heatwave this summer, the agency Cossette came up with a way to help people cool off while advertising the Golden Arches at the same time. The creative team created a McDonald’s delivery car, and used this miniature vehicle to give free drinks to passers-by, beach goers, and any person […]